Senior Digital Marketing Executive
Based in Cheshire (but with some flexible home working accommodated)
£25000-30,000 + benefits
Adam would like to meet....an exceptional digital marketing professional to join this market leading business services organisation that are bucking the trend of the market with demonstrable growth and an enviable client list.
Main Role:
To work with clients, their agencies, colleagues and partners to ensure our clients services reflect and surpass best industry practice.
This will include:
*Setting up and publishing email and other digital marketing campaigns
*Guidance on best approach to maximise delivery, open and response rates (e.g. content, copy, delivery timing, reputation management, ISP relations);
*Integration with automated contact strategies based on the known attributes of the recipient's identity
*Maintaining an on-going knowledge of best practice in digital marketing to help clients and colleagues incorporate this knowledge in digital marketing activity
Key Responsibilities:
*To ensure email campaigns published on behalf of clients are fully compliant with legislation, industry best practice and ISP spam filter.
*To work with colleagues and partners to ensure client campaigns are published to agreed deadlines.
*To work with colleagues to ensure digital components of clients' automated contact strategies are implemented effectively.
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*To provide advice on best practice in digital marketing to clients and colleagues.
*To work with clients and colleagues to ensure digital marketing is fully integrated with other marketing activity.
Employee Competencies:
*Excellent communication skills, both written and verbal
*Good self organisation and time management skills
*Good MS Office skills, in particular, Word, Excel and Outlook
*Good interpersonal skills
*A quick and efficient thinker
*The desire to learn, grow and embrace change in an technologically advanced environment
Qualifications and Experience:
*Knowledge of digital marketing best practice for maximising deliver-ability, open and response
*Good HTML language skills
*Knowledge of JavaScript and an understanding of marketing data and database structures would be an advantage
*Excellent communication skills
This job expired on 08/02/2012
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