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![]() | Job posted by PSD Group |
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Précis
Brand marketing role for a global retailer based in London
About the Client
This company is one of the world's most recognisable brands and operates several hundred outlets in the UK. Their marketing function is based at their Head Office in London and they are now looking to appoint a Brand Marketing Manager to help deliver targeted marketing activity for one of their key customer segments.
About the Role
The Brand Marketing Manager will be responsible for the delivery and implementation of a wide range of above-the-line, below-the-line and experiential activity for their agreed customer segment. They will take full ownership for creating clear briefs for all campaigns and will manage relationships with internal partners and external agencies/suppliers. They will manage budgets, utilise insight to create strategy and evaluate all campaigns to ensure the expected ROI has been achieved.
What We're Looking For
Applicants for this role will need previous marketing experience gained in a Retail or FMCG environment and must be used to managing multiple campaigns at one time. They will ideally have marketed a product/service aimed at families and will have led ATL and BTL activity. A strong working knowledge of MS Office will be essential and applicants should also possess excellent project management and analysis skills.
About the Offer
This role offers a basic salary of up to £38k plus excellent benefits.
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