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| Salary | 50000 |
|---|---|
| Location | London |
| Job type | Permanent |
| Company | PSD Group |
| Contact | Emily Stamp |
| Job sectors | Retail, B2C |
| Job disciplines | Advertising, Market Research, Marketing, Media |
| Employment Type | All |
| Posted | 18th Jul 2008 |
| Expires | 15th Aug 2008 |
About the Client
An opportunity to work for a leader in Digital planning, based in Central London, offering the opportunity to work with top tier advertisers across a range of industries.
About the Role
The role will take responsibility for leading the successful delivery of data planning. Key focuses include:
Developing knowledge and capabilities to assess all clients campaign performance through interrogation of all data available including adserver, brand measurement surveys.
Ensure the most advanced planning tools in the market are in place and the business is fully trained in the use of the systems.
Develop own best practice implementation planning across all online and mobile activity.
Constantly refresh and improve best practice guidelines.
Work closely with the Head of Digital Strategy to ensure implementation plans are delivered in line with strategy.
What We're Looking For
The business is looking for an individual who is numerate and analytical and has experience of providing insight in marketing effectiveness through data. You will have worked with a variety of data sources and be able to motivate others to identify the value in data. You will have worked with a variety of tools and systems and have lead training and ensured best practice.
This opportunity would suit an individual with a passion for the digital space, enjoys working across teams along side developing new systems, working with a business who keeps ahead of the times.
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