Warning: This vacancy expired on 12th Aug 2008.

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Job Description

Senior Communications Planner, dunnhumby
To £70,000 plus car allowance, flexible benefits and bonus scheme
London (Ealing)

dunnhumby puts genius into making sure our clients get to know and treat their essential customers better than anyone else. We combine proven natural ability with big ideas to find clues and patterns as to what customers are buying and why. Turning these insights into something actionable is what makes a dramatic difference to business. dunnhumby is proud to work with a prestigious list of companies, including Tesco, Procter & Gamble, Coca-Cola, Pepsi and Nestlé. We employ more than 850 people in Europe, Asia and the Americas. For more information, visit (web address removed)

We currently have an opportunity for a Senior Communications Planner to join our team in Ealing. Reporting to the Head of Planning, you will become an industry expert on developing data led communication strategies and plans to help Tesco further develop, innovate and execute the Tesco Clubcard Loyalty scheme and other associated communication programme (Clubs, Statement, coupon at till, local mailings etc).

Key responsibilities include:

• Develop retail category communication plans to include targeting, offer and messaging strategies.
• Provide direction on targeting to ensure relevance and help to maintain and improve our participation and redemption levels.
• Provide clarity and direction for creative work
• Act as brand guardian for creative work on Tesco to ensure consistency
• Provide creative strategy and communication guidance for dunnhumby Retail Media (dRM) new media propositions to help optimise the media estate for Tesco
• Create and drive a strategic insight plan to ensure Comms & Media and dRM communications programmes are optimised.
• Identify and develop business opportunities
• Build effective relationships with key stakeholders

You will have:

• Extensive communication strategy / planning experience in a client or direct marketing agency
• Ability to think strategically and go beyond the client’s brief to provide holistic thinking to problems
• Exceptional communication skills with the ability to persuade and motivate
• A passion for creativity.
• Commercial acumen, to develop strategies that have clear business benefit
• Ability to co-ordinate multiple projects
• Degree or equivalent

This is your chance to contribute to our vision for how we build revenues, strategic partnerships and develop the right propositions to meet the needs of our clients.

You’ll have a proven track record of success in your chosen career and are now looking for an original new challenge. In return, we’ll make things happen for you. It’s not just a competitive salary, it’s a chance to grow a new business doing a job you’ve always loved doing.

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