


| Salary | £35,000 + bonus |
|---|---|
| Location | London |
| Job type | Permanent |
| Company | PSD Group |
| Contact | Chloe Hansen |
| Job sectors | Retail, B2C, Leisure |
| Job disciplines | Direct Marketing, Marketing, Public Relations, Communications, Branding |
| Employment Type | All |
| Posted | 10th Jul 2008 |
| Expires | 7th Aug 2008 |
About the Client
A leading provider of B2C services for the travel and transportation industry
About the Role
To devise and implement, in conjunction with the Marketing Manager the annual marketing plan for the main product this company provides.
The key responsibilities of the role include:
Driving industry revenue and increase member companies profitability and to implement those plans cost effectively.
responsibility for the implementation and evaluation of tactical activities, including press advertising, direct marketing and sales promotions.
Working closely with the retained advertising and PR agencies, sales promotion agencies, IT suppliers and fulfilment houses in maintaining the agreed provision and quality of services.
What We’re Looking For
The ideal candidate will have:
Solid marketing experience (preferably client-side) that has encompassed all elements of the marketing mix within a customer-facing (b2c) environment.
Competence in both the theoretical and practical application of classic and contemporary marketing principles.
Good understanding of the procurement and efficient management of external suppliers.
Familiarity with the principles of budgetary management and financial reporting.
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