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13 days ago
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Ads Product Measurement Lead


Facebook
Location: London
Job type: Permanent
Sector: Marketing Agency
Category: Marketing Manager
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Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started.

Facebook was built to help people connect and share, and over the last decade our tools have played a critical part in changing how people around the world communicate with one another. With over a billion people using the service and more than fifty offices around the globe, a career at Facebook offers countless ways to make an impact in a fast growing organization.

The Facebook platform offers marketers unprecedented opportunities to reach and engage consumers. The Advertising Product Measurement team is responsible for understanding how to measure and increase the impact of Facebook Ad Products. In service of this goal, the team conducts research on the Facebook advertising platform, designs methodologies and consults with Facebook product teams to guide product development and strategy.

We seek an expert in research methods and inferential statistics to help guide the Delivery and Offline solutions product teams. This research is instrumental in informing their product development strategy and go-to-market plans. The ideal candidate will have a strong background in data science, quantitative research methods and statistics. This position is full-time and based in London, UK.

RESPONSIBILITIES

*

Create a product measurement learning agenda in partnership with Delivery and Offline solutions product team

*

Design optimal field or lab experiments for ads product evaluation

*

Oversee the execution of experiments and interpret experiment results

*

Present research results and make recommendations to the product and engineering teams

*

Liaise with product marketing managers to integrate results in to sales and marketing materials

*

Socialize/evangelize relevant research findings generated by Marketing Science teams within the Ads Product organization

MINIMUM QUALIFICATIONS

*

Advanced Degree in Economics, Political Science, Statistics, Computer Science, Applied Mathematics, Operations Research, Engineering, or similar quantitative field

*

3+ years in a quantitative field, such as consulting, market research or product analytics

*

Experience with applied statistics including randomized controlled experiments and/or causal modeling

*

Experience with an analysis tool such as R, Pandas, Matlab, SAS or Stata

*

Experience with presenting and partnering with technical and non-technical teams

PREFERRED QUALIFICATIONS

*

Prior experience in the advertising industry

*

Knowledge of product development

*

Experience with relational databases and SQL-like query languages
Back to All Jobs

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started.

Facebook was built to help people connect and share, and over the last decade our tools have played a critical part in changing how people around the world communicate with one another. With over a billion people using the service and more than fifty offices around the globe, a career at Facebook offers countless ways to make an impact in a fast growing organization.

The Facebook platform offers marketers unprecedented opportunities to reach and engage consumers. The Advertising Product Measurement team is responsible for understanding how to measure and increase the impact of Facebook Ad Products. In service of this goal, the team conducts research on the Facebook advertising platform, designs methodologies and consults with Facebook product teams to guide product development and strategy.

We seek an expert in research methods and inferential statistics to help guide the Delivery and Offline solutions product teams. This research is instrumental in informing their product development strategy and go-to-market plans. The ideal candidate will have a strong background in data science, quantitative research methods and statistics. This position is full-time and based in London, UK.

RESPONSIBILITIES

*

Create a product measurement learning agenda in partnership with Delivery and Offline solutions product team

*

Design optimal field or lab experiments for ads product evaluation

*

Oversee the execution of experiments and interpret experiment results

*

Present research results and make recommendations to the product and engineering teams

*

Liaise with product marketing managers to integrate results in to sales and marketing materials

*

Socialize/evangelize relevant research findings generated by Marketing Science teams within the Ads Product organization

MINIMUM QUALIFICATIONS

*

Advanced Degree in Economics, Political Science, Statistics, Computer Science, Applied Mathematics, Operations Research, Engineering, or similar quantitative field

*

3+ years in a quantitative field, such as consulting, market research or product analytics

*

Experience with applied statistics including randomized controlled experiments and/or causal modeling

*

Experience with an analysis tool such as R, Pandas, Matlab, SAS or Stata

*

Experience with presenting and partnering with technical and non-technical teams

PREFERRED QUALIFICATIONS

*

Prior experience in the advertising industry

*

Knowledge of product development

*

Experience with relational databases and SQL-like query languages
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