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6 months ago
Blue Pelican
Salary: £30000 - £40000 per annum + Excellent benefits
Location: London
Job type: Contract
Business sector: B2C
Contact: Kate McDermott
Sector: Agency
Category: Market Analyst Jobs

CAMPAIGN SELECTIONS ANALYST

** 1 year contract - likely to go perm/extend **

CLIENT

  • Dedicated Analytics and Data team on singular client
  • Opportunity to work with cutting edge campaign management tools
  • Team lead by market leading data marketing expert

I am seeking an experienced Campaign Selections Analyst to work for this multi award-winning marketing agency, with a strong heritage in creative data analytics and direct marketing.

This role offers the opportunity to work on an important project for a long-standing client, helping to transition from Siebel to a new cutting edge campaign management tool.

So a background in providing campaign selections for targeted direct marketing campaigns is essential, using SQL and ideally a campaign management tool such as Unica, Chordiant, Faststats, Siebel, IBM or Adobe. However, the latter experience is not essential and if you have previously performed this activity using SQL, alone or SAS for example, training will be provided.

Working closely with a Data Planner you will be producing data briefs, delivering ad hoc analysis to support campaign targeting, selecting data from a marketing database for campaign targeting purposes and ensuring data integrity.

EXPERIENCE REQUIRED/RESPONSIBILITES

  • Educated to college/A-Level level, ideally in a numerate or relevant subject
  • Experience in coding using SQL is strongly preferred
  • Experience in using a CRM application for campaign management such as Siebel, Chordiant, Adobe, IBM, Unica, Faststats etc.
  • Experience in either campaign selections or data processing for marketing purposes
  • Experience in producing data briefs for targeted direct marketing campaigns
  • Excellent communication skills in order to liaise with clients and internal colleagues


TO APPLY

For further information or to apply please contact:

Kate McDermott
Managing Consultant - Blue Pelican Marketing

kate@bluepelican.com

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