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8 months ago
Better Placed - Marketing People
Salary: £40000 - £50000 per annum + 10% bonus and excellen
Location: South West London, Chertsey
Job type: Permanent
Business sector: B2C
Contact: Lucy Butterfield
Sector: Marketing
Category: Channel Marketing Jobs

Channel Marketing Manager - Telecoms

Full-time, permanent

£40k - £50k per annum

Plus car allowance, bonus, pension

A global, marketing leading brand in consumer electronics and tech and telecoms is currently recruiting for a talented Channel Marketing Manager to join the team at a time of rapid growth.

The Channel Marketing Manager will create excellence within the marketing function that stands above the company's competitors, creating and implementing a range of promotional activity within dedicated accounts and increasing mobile market share.

Key Responsibilities:

-Managing channel marketing activity within all consumer and business channels of a key mobile network partner across online, retail, call centres, indirect and retention activities to ensure an effective 6 month marketing plan is implemented effectively.

-Understanding customer account requirements and opportunities through proactive relationship management at all levels. Creating and implementing activities which will fulfil these needs in a timely, creative way.

-Assisting national account managers in selling new devices through the channel, using clear presentation of the ATL marketing plan, and developing bespoke BTL initiative to stimulate demand within the channel.

-Anticipating competitive forces both in the market and channels and planning ahead to limit the impact of these on mobile sales.

-Ensuring marketing budget is allocated in the most cost effective manner to maximise ROI. Based on projected sales, you will ensure activity is in line with accruals.

-Understanding stock and sales figures for each product in the range and ensuring these sell through the channel in a timely manner.

-Providing a schedule or product/device training alongside the training team.

-Working alongside the PR team to deliver channel specific PR campaigns, such as product exclusives.

-Managing all other sponsorship, promotional or training events relevant to the channel.

-Working with the online and content teams to present new and creative ideas for product differentiation through online strategies.

Key Skills:

-Telecoms background, ideally with a vendor in the same or at Marketing Manager level within a mobile/phone network.

-Able to demonstrate experience across all marketing mix -ATL, BTL, etc.

-Strong PowerPoint skills.

-Commercial ability to produce business case and ROI on marketing investment.

-Used to working with big marketing budgets.

-Great interpersonal skills.

-Plenty of initiative, passion and creativity!

-Proven ability to seek out and build relationships across the channel contract matrix.

-Able to work on multiple projects.

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