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about 1 month ago
BMS Performance
Salary: £31000.00 - £35000.00 per annum
Location: London City
Job type: Permanent
Business sector: Both
Contact: BMS
Sector: Education/Healthcare/Mental Health
Category: Marketing Executive
  • Exciting Content Marketing Manager role with team management
  • Working for a market leading EdTech SaaS platform
  • Implementing a strategy that will influence the customer journey
  • Create, curate and commission content for use in marketing campaigns
  • Long term career development opportunities and possibility of growing the team

The role:

The Content Marketing Manager will be tasked with creating the entire content strategy and calendar across multiple channels for this well established and high growth EdTech business. The content will be used for brand awareness, lead generation and client engagement in order to support sales and the continued growth of the business. The Content Marketing Manager will be working in a team of 6 and reporting into the Marketing Director whilst working alongside the commercial marketing team. The successful candidate will have an excellent eye for detail and prior experience writing copy and creating content. This role will be responsible for analysing, tracking and reporting on campaigns to demonstrate ROI across each channel. It will also involve working closely with the Commercial Marketing Manager and internal stakeholders.

Responsibilities for the position of Content Marketing Manager:

  • Generate engaging and impactful content across multiple channels (email, social, web and events)
  • Defining the content marketing calendar and owning the brand message and tone of voice
  • Management of the team, designer and any external agencies
  • Creating relevant content to position the business as a thought-leader in the market
  • Reporting and optimisation of content success within each campaign

To be considered for this role you must have:

  • Experience in B2B/B2C content marketing
  • Examples of previous engaging content in long and short form
  • Excellent written and spoken English
  • A can-do attitude with demonstrable drive
  • Written a variety of content across multiple formats
  • Ideally have worked in a high growth scale up or Saas/Subscriptions model

The company:

This company is a market leaders within their sector of the EdTech market and have recently received another sizeable investment to grow the business. With a new CEO on board and several other vacancies, this is a fantastic time to join a growing business and to support their continued success. The business has a very vibrant and energetic team as culture is key to their hiring process. The successful candidate will be driven, intelligent and looking to engage with stakeholders of all levels.

The package for the Content Marketing Manager role:

  • Salary: £40,000 - £43,000 + exciting benefits
  • Location: Central London

BMS Performance have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next marketing role.

If you have recently met with a BMS Consultant at our London office please contact them directly to discuss this opportunity.

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