1230 jobs - 0 added today
215353 registered Jobseekers
Recruiting? Call us on 01772 639042
Email me jobs relevant to my job search
6 months ago
Blue Pelican
Salary: £40000 - £45000 per annum + Good bonus, pension, h
Location: London
Job type: Permanent
Business sector: B2C
Contact: Colin Doree
Sector: Marketing, Media/Telecoms/Entertainment, Media/New Media
Category: Direct Marketing Jobs, Campaign Management Jobs, Marketing Manager

Step into this newly created role and you will be joining the ranks of a pretty new business, just 3 years in the making, but with over a million customers and growing rapidly.

They're part of a much larger and established blue-chip, but their business arm acts in a very agile, entrepreneurial manner.

Their customers are contracted to services, and given their life stage, customer churn is something which now needs to be drilled into. Designing and implementing more robust customer management at key life stages, with a priority to deliver more robust measures around end of contract. Notably looking for opportunities to recontract customers by delivering cross and upsell campaigns and impact positively on churn metrics.

THE ROLE

There's a lot to be done and lots of impact you can have here. Since the business is still so early in their journey, their CRM programme is at an early phase of development. They've just started talking to customers around CRM. Lots of test and learn has taken place and are now in the process of implementing tactical and strategic plans from this.

You will be working with a lot of data, notably translating findings about key risk customer groups into action plans. Those plans being insight led, highly targeted multi-channel campaigns.

You will be supported in the creation and execution of these campaigns by some of the best BTL agencies in the country. With you overseeing everything from brief creation, critiquing and reviewing creative, copy production, through to sign off and execution.

Campaign channels will principally be aligned to direct mail,

For more vacancies which may suit your needs, please visit us at javascript:void(0);

Here are some similar jobs for you to consider...


about 1 month ago
only 12 days until close
27 days ago
only 20 hours until close
25 days ago
only 3 days until close
Marketing Executive
North West London
£30k - £40k
17 days ago
only 11 days until close

Email me jobs relevant to my job search

  Back to the top