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7 months ago
Centaur Media
Location: UK
Job type: Permanent
Sector: Digital Agency
Category: Development Jobs
Employee Benefits has operated for 20 years in the HR sector and focuses on producing content for buyers of employee benefits & HR services. It is the market leading source of information, insight and networking for the reward & benefits community with over 10k subscribers.


The role of Digital Business Development Manager will be tasked with growing marketing solutions/ digital advertising revenues within specific market sectors within a team of 4 sales people. The Business Development Manager will be responsible for maximizing revenues from existing customers and generating new business opportunities (50:50), by building effective relationships with decision makers, understanding their goals and communicating our ability to support their business through digital & supplementary print solutions.

Key Responsibilities

* Complete revenue responsibility for specific client sectors.

* Exceed Individual & team revenue targets across the employee benefits portfolio.

* Understand market sectors, trends, industry developments to ensure a competitive edge.

* Maximize business from existing accounts by mapping, planning & development.

* Secure revenue from prospects, targets & lapsed customers.

* Cold call to generate new business and build future pipelines.

* Develop productive relationships at the appropriate levels, to drive business and client acquisition.

* Understand all products within the employee benefits multi-platform portfolio (digital, print, events & exhibitions) to support cross sell opportunities.

* Canvass for, arrange and excel at face to face meetings.

* Understand, promote & sell concepts at launch stage.

* Deal with business of varying sizes, SME to blue-chip.

* Manage agency relationships.

* Produce compelling proposals ranging anything from £1,000 to £200,000.

* Contribute to compelling sales materials to support revenue acquisition.

* Ensure contracts are signed and shared before marketing schedules start.

* Manage customer accounts throughout the entire sales cycle to deliver excellent customer service.

* Attend all relevant industry events to network, understand the competitor marketplace & represent our brand.

* Keep accurate, up to date records, pipelines, opportunities, attend sales meetings and report accordingly.

* Adhere to the businesses KPI’s on call times and meeting rates.

* Become fluent on Salesforce.com.

* Work with internal teams including editorial, marketing, operations, research & finance to ensure smooth business operations and client satisfaction.

* Support and promote a positive and collaborative team environment.

Behaviours and Knowledge

* A proven track record in digital sales.

* Knowledge of the HR market an advantage.

* A hungry, motivated, competitive, self-starter.

* Determination to reach goals, exceed individual expectations.

* Ability to plan, & sell for the short, medium & long term.

* Strong commercial acumen, contributor of ideas.

* Evidence of developing effective new business revenues.

* Proven ability to grow existing accounts and regain lapsed accounts.

* Passion to outdo team and organizational targets.

* Effective communicator internally & externally.

* Ability to work with senior industry contacts.

* Adept at networking, and able to socialize productively.

* Professionalism as brand ambassador for Employee Benefits & Centaur.

Success Measures

* Achieve or exceed targeted individual revenues

* Build forward bookings in set sectors

* Develop new revenue and acquire new customers

* Regain lapsed customers

* Grow existing accounts

* Work as part of a team to reach group goals.

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