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3 months ago
Blue Pelican
Salary: £30000 - £40000 per annum + Excellent benefits
Location: South East, Hampshire, Farnborough
Job type: Permanent
Business sector: B2C
Contact: Kate McDermott
Sector: Agency
Category: Analysis Jobs


We are searching for a Digital Analyst / Web Analyst to join this exciting marketing agency based on client site in Hampshire.

This role forms part of a specialist onsite team, consisting of marketers, content specialists, data planners and account management all situated within the client's own marketing function. You will work collaboratively with the client to improve website customer experience and retention, identify trends on website user behaviours and digital campaign performance.

Your role is to deliver valuable web reporting and insights around a range of digital campaigns including content, digital journeys and search, making recommendations to client stakeholders, which inform future marketing strategies.

Technically this role employs Google Analytics, so experience with this tool is essential, plus exposure to Adobe Analytics, Google Tag Manager would be beneficial.

A great opportunity for a lively digital analyst to gain valuable client facing experience, with one of the UK's most recognisable brand names; therefore, offering exposure to vast amounts of customer and marketing data and exposure to some influential stakeholders.

POSITION - Digital Analyst / Web Analyst

LOCATION - Hampshire

SALARY - £30k - £40k plus excellent benefits & training


  • Educated to degree level, ideally in a numerate subject
  • A background in web analytics, ideally within a large, consumer based organization
  • Technical skills using at least Google Analytics, if not Adobe Analytics
  • Ability to translate findings into recommendations to drive improved targeted marketing and customer experience
  • Excellent communication skills, both written and verbal; concise, articulate, engaging


For further information or to apply please contact:

Kate McDermott
Managing Consultant - Blue Pelican Marketing


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