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4 months ago
Recruitment Genius
Salary: Up to £20000 per annum
Location: Glasgow
Job type: Permanent
Contact: Recruitment Genius Ltd
Sector: Marketing
Category: Digital Marketing Jobs
Digital Marketing Assistant

With over 70 years' experience between their insolvency practitioners in the financial industry. This business has successfully helped over 52,000 people with their debt over the years which has led to them becoming one of the most experienced in the market. This business is one of the largest personal insolvency practices in the UK

The Role
This is a fantastic opportunity for a talented Digital Marketing Assistant to progress their career delivering highly engaging marketing content that drives the brand online, so this is a great opportunity to develop your skills and knowledge.

As part of the wider Digital Marketing team you will enjoy a varied role that will expose you to all aspects of the brands digital marketing strategy.

On a day-to-day basis expect to be creating content for their websites, regularly updating their social media channels and work closely with the internal and external teams, and agencies.

You will also be expected to monitor campaign performance and analytics, make data driven suggestions about what is working and what needs to be fixed with a key focus on lead generation and customer acquisition.

Ideally you will have some experience in a similar role and be looking to develop and expand your communication and marketing skills further.

Responsibilities
- Help develop and market the brand across various online channels
- Providing written content for the web and also offline materials
- Updating their Social Media channels regularly, including Twitter, Facebook & YouTube
- Carrying out industry research and analysis
- Liaising with PR agencies and other partners.
- Working closely with the SEO manager across the various websites that are part of the Creditfix Group.
- Carrying out regular keyword & competitor analysis, updating websites and performing outreach.
- Introduce new ideas that will help us attract new customers
- General support for the wider team

Desirables
- Experience in a Marketing / Digital Marketing role
- Experience in working within a lead generation environment preferred
- Numerical and commercially minded
- You are comfortable with tools such as Google analytics, SEMrush, Ahrefs
- Email marketing experience using tools such as Campaign Monitor
- A passion for making the user experience better and increasing the conversion rate
- Experience in using CMS systems such as WordPress
- A pro-active approach and a strong willingness to learn, and a wish to contribute positively to the department in a proactive way.
- Very strong computer literacy, including: Excel, Word, PowerPoint
- Excellent interpersonal and written communication skills

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