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about 1 month ago
Additional Resources Ltd
Salary: £30000 - £35000 Per Annum
Location: London
Job type: Permanent
Business sector: B2B
Contact: Emma
Sector: Marketing Agency
Category: Digital Marketing Jobs
Digital Marketing Executive, Euston

£30 - £35k

We have an exciting opportunity to work with an industry leading provider of specialist finance training, who have over 20 years' experience delivering world class courses to blue-chip clients.

The company is now adding to its Marketing team as part of its next phase of growth and the role of Digital Marketing Executivehas become available for a skilled professional to take on responsibility and oversight for all matters SEO.

The client generates circa £250,000 of business from SEO. The objective is to significantly increase this figure year on year.

A considerable SEO challenge that the successful candidate will face is the understanding of conscious and unconscious search patterns that our niche market dictates and to successfully tap into its needs with different optimisation tactics.

Duties will include

• Increase the yearly business attributable from SEO (currently £250,000 per annum)
• Formation and creation of a robust SEO strategy based on analytical data
• Planning and executing PPC campaigns
• Website Management
• Assist in the e-marketing strategy
• Designing marketing collaterals (with InDesign and Photoshop)

The position is suitable for a professional digital marketer with experience of white hat SEO techniques in a B2B marketing role where digital marketing was an essential element of business and need creation.

This role is suitable for someone with at least 1-2 years digital marketing experience (not social) and possesses a thorough understanding of email marketing, SEO, analytical tools (e.g. Google Analytics), CRMs and website management is essential.

Experience using FEEFO, SEM Rush, Zendesk and Yoast is key.

Experience of a service based product would be advantageous as well as a genuine interest in the financial services industry.

Experience with design platforms such as Photoshop and InDesign (not essential but advantageous)

A degree in marketing or related subjects would be an advantage but not wholly necessary

Important Information: We endeavour to process your personal data in a fair and transparent manner. In applying for this role, Additional Resources will be acting in your best interest and may contact you in relation to the role, either by email, phone or text message. For more information see our Privacy Policy on our website. It is important you are aware of your individual rights and the provisions the company has put in place to protect your data. If you would like further information on the policy or GDPR please contact us.

Additional Resources are an Employment Business and an Employment Agency as defined within The Conduct of Employment Agencies & Employment Businesses Regulations 2003.

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