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Posted 25 days ago
4 days until close
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Location:
Salary:
£30000 - £38000 per annum
Job type:
Permanent
Sector:
Client Side / In-house
Contact:
Candidate Services
Digital Marketing Executive

A fantastic opportunity to join our clients team as a Digital Marketing Executive as they look to invest further in digital, the role supporting several brands operating in the private rental sector.

The successful candidate will be responsible for developing and managing acquisition activity through digital mediums such as PPC, remarketing and other techniques. Analyse data and generate regular performance reporting to track all relevant KPIs and make recommendations for all digital campaigns.

They will work closely with the marketing team to develop, optimise and implement the digital marketing strategy for their data-rich brands. They will improve the content and conversion of the Groups websites, supporting investment projects to enhance the businesses websites.

The primary KPI’s aligned to the role will be: To plan, optimise, implement and manage effective digital marketing techniques to support customer engagement and sales. Channels will include paid search (PPC) and remarketing campaigns, working closely to develop the business’ digital contact strategy. To analyse activity, generate regular performance reporting for all digital campaigns, track KPIs, produce management reporting, identify trends and insights, and optimise spending and performance based on those insights.

The Person and Experience

  • Proactive attitude and adaptability
  • Strong understanding of digital marketing channels
  • Experience in planning, developing, executing and optimising marketing campaigns
  • Experience working with customer data to identify marketing opportunities
  • Previous demonstrable experience in a marketing executive or digital role
  • Hands-on expertise in SEM (both SEO & PPC) and Google Analytics
  • Experience managing agency/suppliers
  • Ideally, experience working in a regulated environment, such as the Financial Services

Why Work For them?

Working within their head office in Lincoln, they work with tenants, landlords and letting agents providing them with an award-winning referencing service and a comprehensive suite of insurance products.

Our client is one of the UK's largest tenant referencing and specialist lettings insurance companies. They enjoy the strength and leverage that come with being part of a larger group for the benefit of their people as well as their customers.

Ref: 99371
Digital Marketing Executive

A fantastic opportunity to join our clients team as a Digital Marketing Executive as they look to invest further in digital, the role supporting several brands operating in the private rental sector.

The successful candidate will be responsible for developing and managing acquisition activity through digital mediums such as PPC, remarketing and other techniques. Analyse data and generate regular performance reporting to track all relevant KPIs and make recommendations for all digital campaigns.

They will work closely with the marketing team to develop, optimise and implement the digital marketing strategy for their data-rich brands. They will improve the content and conversion of the Groups websites, supporting investment projects to enhance the businesses websites.

The primary KPI’s aligned to the role will be: To plan, optimise, implement and manage effective digital marketing techniques to support customer engagement and sales. Channels will include paid search (PPC) and remarketing campaigns, working closely to develop the business’ digital contact strategy. To analyse activity, generate regular performance reporting for all digital campaigns, track KPIs, produce management reporting, identify trends and insights, and optimise spending and performance based on those insights.

The Person and Experience

  • Proactive attitude and adaptability
  • Strong understanding of digital marketing channels
  • Experience in planning, developing, executing and optimising marketing campaigns
  • Experience working with customer data to identify marketing opportunities
  • Previous demonstrable experience in a marketing executive or digital role
  • Hands-on expertise in SEM (both SEO & PPC) and Google Analytics
  • Experience managing agency/suppliers
  • Ideally, experience working in a regulated environment, such as the Financial Services

Why Work For them?

Working within their head office in Lincoln, they work with tenants, landlords and letting agents providing them with an award-winning referencing service and a comprehensive suite of insurance products.

Our client is one of the UK's largest tenant referencing and specialist lettings insurance companies. They enjoy the strength and leverage that come with being part of a larger group for the benefit of their people as well as their customers.

Ref: 99371
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