Parker Young is searching for a Digital Marketing Manager for one of the UK’s most instantly recognisable consumer brands. If you are an ambitious digital marketing professional who is keen to be part of an exciting, fast paced and rapidly growing business, this may well be the ideal role for you!
As Digital Marketing Manager, you will be responsible for owning the budget and revenue targets for paid digital channels and you will be the optimisation lead for all paid digital activity. You will be responsible for ensuring all work is carried out to best practice and that the necessary processes are implemented to support this. You will be project lead on areas such as new Google product testing and be the key relationship holder with suppliers and search engines. You will be responsible for consistently looking to improve performance through continuous testing and analysis and ensuring all reporting/ analysis is focussed on creating actionable insights for the digital team and senior management.
To be considered for this position it is essential that you are able to understand optimisation levers above and beyond bid changes and you are able to apply a structured and organised approach to planning digital activity.
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