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about 1 month ago
BMS Performance
Salary: £28000 - £320000 per annum
Location: London City
Job type: Permanent
Business sector: B2B
Contact: BMS
Sector: B2B
Category: Marketing Executive
  • Exciting opportunity to join a medium sized membership body offering training, publications, events and awards.
  • Responsible for all tactical execution of the marketing campaigns to drive attendance to global conferences
  • Working in a team of 5 in order to generate leads, this is a highly commercial and revenue focused role
  • Central London location with excellent progression and development opportunities
  • A great basic wage with excellent bonus opportunities of up to £15K based on event attendance

The Role: Outstanding opportunity for an Events Marketing Specialist to support the marketing team across an exciting portfolio of B2B conferences and awards. This role will be purely lead generation in order to generate revenue for the business via full mix marketing channels. The successful candidate will execute the marketing strategy of global conferences in order to increase paid delegate attendance and profitability of each event. The successful Events Marketing Specialist candidate will create and implement multi-channel marketing campaigns across email, social media, web and media partnerships. The business have a solid tech-stack in place so experience with salesforce will be beneficial; along with any experience on design tools such as Photoshop to support the freelance designer

Responsibilities for the position of Events Marketing Specialist include:

  • Creating and implementing marketing campaigns such as email, social media and web
  • Analysing and tracking activity of marketing campaigns
  • Copywriting and proof-reading technical content
  • Updating and maintenance the company website via the CMS system
  • Updating and managing the company website
  • Developing and improving the email campaign strategy and execution
  • Undertaking research to identify gaps and expand to international markets
  • Campaign and ROI analysis and reporting on campaign successes
  • Managing and creating media partnerships

To be considered for this role you must have:

  • At least 3 years relevant UK marketing experience in a commercial or revenue driven role.
  • End-to-end campaign management experience
  • A positive attitude and desire to learn
  • Excellent full-mix marketing knowledge, with a marketing degree being desirable
  • Strong analytical, written and verbal skills and a good grasp of campaign ROI and metrics of success

The Company:

Founded in the 1800s, this is organisation boast an impressive range of products and services that make them leaders in their field. They are now looking for a switched-on marketer to support the marketing strategy and execution of campaigns for a range of products and services.

The Package
for Events Marketing Specialist:

  • Salary: £28,000-£32,000
  • Excellent company benefits
  • 6% match pension contribution
  • 28 days holiday + bank holidays

Location: The position of Events Marketing Specialist is based in Central London.

BMS Marketing Specialists have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next Marketing role.

If you have recently met with a BMS Consultant at our London office please contact them directly to discuss this opportunity.

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