The role is pivotal in elevating the European Marketing capabilities to the next level. The key objective is to proceed to the global marketing direction, establish the marketing strategy and propose to the global operation, execute the integrated marketing policy working closely with European Sales, Product Planning and PR for both powered two-wheelers and their accessories and plan a customisation business and promote the sales of accessories. Developing the Brand Communications and Product Launch strategies and campaigns as well as the Digital Media appearance and Media Buying centralisation are key responsibilities in leading the European Marketing team.
This is a very visible role throughout both HME head office branches, providing leadership for the European Marketing team as well as for the local marketing teams in the development of their own local strategies and plans.
One the world's largest motorcycle manufacturer as well as the world's largest manufacturer of internal combustion engines measured by volume, producing more than 14 million internal combustion engines each year. Now the second-largest Japanese automobile manufacturer.
Strong intercultural management and commercial control skills are required to ensure smooth implementation of strategy and delivery of communicational assets across European markets.
Competitive salary and excellent benefits package