3 months ago
* Bachelor's degree or equivalent practical experience.
* Client relationship management experience.
* Experience in the travel industry or working for a client or agency.
* Online sales and business development experience.
* Expertise of digital media and managing large advertising budgets and campaigns.
* Knowledge of Google products, including search and display.
* Understanding of performance marketing.
* Ability to drive results and collaborate with major customers, creating relationships across many levels of a client.
About the job
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing business grow. Using your influencing and relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
As an Industry Manager in Travel, you will partner with leading travel clients and their agencies to develop digital strategies to transform their success, identify their business challenges and collaboratively shape solutions that drive their strategic initiatives demonstrating how Google products can enhance their online presence. You will develop high-level relationships to serve as a trusted consultant with major customers to optimize their advertising growth and generate business plans to define your strategies and tactics. You’ll consult using search-based advertising products but also display advertising using Mobile, YouTube and the Google Display Network.
Our Large Customer Sales teams partner closely with many of the world’s biggest advertisers and agencies to develop digital solutions that build strong businesses and brands. We enjoy a bird’s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.
* Identify opportunities to transform clients strategy regarding performance, measurement and branding.
* Generate business opportunities by presenting Google performance products with structure, deep product understanding and detailed execution plans.
* Develop business by creating and regularly updating individual customer strategies and utilizing own understanding of customer business issues, objectives and growth strategies.
* Develop long term, senior-level relationships with clients and agencies.