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14 days ago
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Instagram Business Marketing Manager


Facebook
Location: London
Job type: Permanent
Sector: Marketing Agency
Category: Marketing Manager
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Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started.

The role of the Business Marketing team is to articulate the Facebook for Business value proposition at scale. We are passionate about helping brands, businesses, Influencers and agencies understand the ways in which our family of apps and services can help them achieve their core objectives, and we are constantly looking for new ways to inspire, educate and grow the industry.

We are looking for an experienced individual to help manage the marketing of Instagram as an advertising platform in the EMEA region. As Instagram is a highly visual platform, the marketing manager should have a strong passion of design aesthetic and an interest in visual storytelling. The candidate will need to combine highly creative thinking and a hands-on approach to successfully execute and deliver high-impact and scalable ideas, engaging communications and experiences within set deadlines.

This person should have experience with developing insight-led marketing programs that may include digital campaigns, large-scale events, partnerships, marketing collateral, case studies, webinars and engaging video content. A successful candidate will have deep knowledge of marketing strategy across a variety of industries, the online advertising space as well as a track record of producing best-in-class campaigns and activations. Excellent communication and project management skills are critical to success in this position. Ideally, the candidate’s experience should demonstrate the ability to work with cross-functional teams in different regions globally.

This position is full-time, based in our London office.

RESPONSIBILITIES

*

Drive and own execution of priority projects and activations on ground in key EMEA markets

*

Produce innovative and creative content, marketing programs and events that build the Instagram for Business brand in the region

*

Redefines creativity by delivering integrated marketing executions for Instagram Business Marketing

*

Develop initiatives that can be localized and used by sales teams to generate new business

*

Inspire, educate and engage our B2B audience on ways to utilize Instagram’s marketing solutions to achieve their industry-specific business objectives

*

Work as part of a small, focused Instagram team in region, who liaises with the global Instagram structure to highlight regional needs and continuously surface EMEA initiatives and success stories

*

Work with cross-functional counterparts, Facebook Global Business Marketing and Facebook sales management to align strategy, programs, messaging and resources with Instagram’s advertising growth targets

*

Strong and humble team player who loves to partner with others to make ideas

*

Travel to key markets in the region will be required

MINIMUM QUALIFICATIONS

*

6+ years of experience in digital marketing, creative roles, strategic consulting and/or advertising working with global brands or agencies

*

Expert in marketing strategy, messaging and content development

*

Superb cross-functional, project management, leadership experience and the ability to influence across all levels of the organization

*

Communication experience and proven ability to produce strong written content, with incredible attention to detail

*

Ability to translate complex concepts and insights into simple and intuitive marketing programs and experiences - track record of bringing stories to life from concept through production

*

Strong creative perspective to bring fresh ideas to our marketing campaigns

*

Passion for developing original content for a variety of mediums

*

Experience managing external creative and production partners

*

Comfortable in a fast moving, dynamic and ever-changing environment that requires self-motivation, continual learning, flexibility, and tenacity

*

Knowledge in design software (Adobe Creative Suite, Sketch, etc.)

*

Second language, relevant within the EMEA region is beneficial but not essential

Facebook is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com.
Back to All Jobs

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started.

The role of the Business Marketing team is to articulate the Facebook for Business value proposition at scale. We are passionate about helping brands, businesses, Influencers and agencies understand the ways in which our family of apps and services can help them achieve their core objectives, and we are constantly looking for new ways to inspire, educate and grow the industry.

We are looking for an experienced individual to help manage the marketing of Instagram as an advertising platform in the EMEA region. As Instagram is a highly visual platform, the marketing manager should have a strong passion of design aesthetic and an interest in visual storytelling. The candidate will need to combine highly creative thinking and a hands-on approach to successfully execute and deliver high-impact and scalable ideas, engaging communications and experiences within set deadlines.

This person should have experience with developing insight-led marketing programs that may include digital campaigns, large-scale events, partnerships, marketing collateral, case studies, webinars and engaging video content. A successful candidate will have deep knowledge of marketing strategy across a variety of industries, the online advertising space as well as a track record of producing best-in-class campaigns and activations. Excellent communication and project management skills are critical to success in this position. Ideally, the candidate’s experience should demonstrate the ability to work with cross-functional teams in different regions globally.

This position is full-time, based in our London office.

RESPONSIBILITIES

*

Drive and own execution of priority projects and activations on ground in key EMEA markets

*

Produce innovative and creative content, marketing programs and events that build the Instagram for Business brand in the region

*

Redefines creativity by delivering integrated marketing executions for Instagram Business Marketing

*

Develop initiatives that can be localized and used by sales teams to generate new business

*

Inspire, educate and engage our B2B audience on ways to utilize Instagram’s marketing solutions to achieve their industry-specific business objectives

*

Work as part of a small, focused Instagram team in region, who liaises with the global Instagram structure to highlight regional needs and continuously surface EMEA initiatives and success stories

*

Work with cross-functional counterparts, Facebook Global Business Marketing and Facebook sales management to align strategy, programs, messaging and resources with Instagram’s advertising growth targets

*

Strong and humble team player who loves to partner with others to make ideas

*

Travel to key markets in the region will be required

MINIMUM QUALIFICATIONS

*

6+ years of experience in digital marketing, creative roles, strategic consulting and/or advertising working with global brands or agencies

*

Expert in marketing strategy, messaging and content development

*

Superb cross-functional, project management, leadership experience and the ability to influence across all levels of the organization

*

Communication experience and proven ability to produce strong written content, with incredible attention to detail

*

Ability to translate complex concepts and insights into simple and intuitive marketing programs and experiences - track record of bringing stories to life from concept through production

*

Strong creative perspective to bring fresh ideas to our marketing campaigns

*

Passion for developing original content for a variety of mediums

*

Experience managing external creative and production partners

*

Comfortable in a fast moving, dynamic and ever-changing environment that requires self-motivation, continual learning, flexibility, and tenacity

*

Knowledge in design software (Adobe Creative Suite, Sketch, etc.)

*

Second language, relevant within the EMEA region is beneficial but not essential

Facebook is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com.
Apply

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