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4 months ago
Blue Pelican
Salary: £25000 - £35000 per annum + Excellent benefits & t
Location: Cambridgeshire, Cambridge, Peterborough
Job type: Permanent
Business sector: B2C
Contact: Kate McDermott
Sector: B2C
Category: Analysis Jobs

MARKETING ANALYST

** TRAINING PROVIDED **

A leading brand name in insurance is looking to hire a Marketing Analyst to join the Marketing team.

This is a brand-new role supporting the performance marketing/direct response team, with a focus on attribution around DRTV channel performance. This is a highly business facing role - so strong communication skills are key.

You will be engaging with multiple stakeholders, advising on marketing performance and making recommendations on how the business can improve or optimise channel performance; so essentially this is a media analysis role, looking at marketing campaign performance, digging into why channels are and aren't performing as expected. This will be at a regional, TV station and channel level… combining what adverts happened when which led to a sale of a customer…. Conversions principally (90%) happen online - but they've got to be able to attribute which advert, in which channel led to that sale.

Experience required is basic, as training will be provided on the job - so as long as you have a numerate degree, some commercial experience in analytics (ideally marketing or customer) and strong communication skills (the ability to engage, advise and consult), then this could be a great step into the world of marketing analytics.

POSITION - Marketing Analyst

LOCATION - Peterborough, Cambridgeshire

SALARY - £25k - £35k plus excellent benefits & training

EXPERIENCE REQUIRED

  • Educated to degree level or above in a numerate subject
  • Highly numerate, with a solutions focused approach; inquisitive mind and ability to translate insights into commercial return
  • Commercial experience in analytics, whether this is an internship or real world
  • Excellent communication skills, both written and verbal; concise, articulate, engaging

TO APPLY

For further information or to apply please contact:

Kate McDermott
Managing Consultant - Blue Pelican Marketing

kate@bluepelican.com

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