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3 months ago
Recruitment Genius
Salary: £18000 - £20000 per annum
Location: Chertsey
Job type: Permanent
Business sector: B2B
Contact: Recruitment Genius Ltd
Sector: Marketing
Category: Marketing Assistant Jobs
This is an opportunity to join a small HR and development consultancy of about 10 people, split between the HR team, the OD (organisational development - talent/L&D, strategic change) team and support team, based in Ottershaw, Surrey. However, they are also definitely one big friendly team! Typically, they help businesses by delivering HR support (such as recruitment or performance management), coaching, training, and larger organisational change or development projects (such as creating a learning organisation).

The main aim of this role is to enhance the way that they market the business, requiring a major focus on raising the profile and brand awareness of PB, building strong engagement with the target audience online and generating sales leads. This role is a standalone role (there is no other member of marketing) and so you will have the autonomy to direct the marketing activity, with input, support and guidance from other members of the team. You will also have the opportunity to self-direct your own learning to further develop your marketing skills.

This role would be ideal for someone starting looking to start a career in marketing (either following a degree, with some entry-level marketing experience, or looking to change career).

Key Responsibilities
- Developing a PR and external communication strategy, focussing mainly on online channels
- Devising customer focussed, multi-channel campaigns to raise brand awareness
- Devising SEO strategy, working with partner organisation and internal consultants
- Identifying appropriate advertising and editorial opportunities
- Copywriting of sales and marketing materials, case studies, blogs, devising email strategy and other online campaigns
- Content marketing, overseeing the entire process from strategy to development to production
- Managing the HR newsletter calendar - liaising with team members for content, turning into infographics (when relevant), publishing
- Managing external digital agency and budget
- Leading internal communication, employee and stakeholder relations
- Creating and maintaining a database of contacts and leads
- Assessing marketing results/analysing data and writing reports

Successful Candidate…
The successful applicant will:
- Have exceptional copywriting and editing skills, as well as the ability to adopt the style, tone, and voice of the various types of the business content
- Have native-level English language skills
- Be creative and innovative
- Be experienced using MS Office Suite, Adobe Creative Suite and blogging
- Be able to work with a consistently high level of attention to detail, be methodical and someone who is an organised 'starter/finisher' when it comes to tasks
- Be able to follow instructions but also be a problem solver
- Be able to work with internal and external stakeholders e.g. team members and external design agencies
- Some marketing or other experience in professional, services environment would be a plus

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