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about 1 month ago
Dennys Brands
Salary: £20,0000 - £23,000
Location: Leatherhead
Job type: Permanent
Employment Type: All
Contact: Katie Thompson
Category: Marketing Assistant Jobs

Job Title: Marketing Assistant
Department: Marketing
Location: Leatherhead
Who Job Reports to: Marketing Coordinator
Hours: 37.5 per week
Salary: £20k-£23k PA

Job Summary/Purpose

Assisting the Marketing team with all global and local marketing activities external communications, promotions and events in order to optimise existing customer sales and to generate new business.

Responsibilities

  • Assisting with the development, production and distribution of all Denny’s catalogues.  This involves working closely with the design, purchasing and supplier teams to ensure correct content, pricing etc.  To edit/proof read catalogues, ensuring content and pricing is accurate and that the design is of a professional, high standard.
  • Working with Web Manager to provide relevant images, banners and text for online marketing campaigns.
  • Assist with review of websites to ensure all content is updated and SEO friendly
  • Creating, sending and monitoring e-shots to customer database
  • Researching and monitoring competitor/supplier marketing activity and materials, using this analysis to do things differently and/or look for ways to gain competitive advantage.
  • Assisting distributors to provide/edit Denny’s content and photography for their catalogues and websites.
  • Assisting with PR and social media marketing activity: working with agencies to discuss relevant releases, provide content, pictures and ideas for blog, sourcing interesting topics to discuss to generate interest in the brand.
  • Liaising with retail store, customers and distributors about any point of sale banners they require.  Co-ordinate and deliver materials as necessary.
  • Maintaining photography database, monitoring the requirement for new photography, arrange photo shoots, editing and retouching pictures and videos as required.  Ensure new photography is delivered to the appropriate contact in the correct format.
  • Monitoring eBay store, listing any surplus stock and then processing all orders by loading to the system and tracking sales accordingly. Report monthly sales to manager.
  • Any adhoc requests

Critical Capabilities 

  • Communication– able to professionally and confidently communicate to suppliers, customers, cross departmental team members, ensuring all relevant sales teams are aware of marketing activity. Has exceptional written communication and presentation skills.  Has good listening skills.
  • Influencing – has the confidence to credibly put forward suggestions based on knowledge and experience.
  • Relationship building – is able to connect at all levels - customers, team members and senior managers - to deliver results. Use exceptional relationship building to effectively network with existing and prospective customers and partners.
  • Collaboration – working effectively across other departments and international sales offices, external agencies and suppliers to support effective delivery of marketing activities, ensuring they are tailored to local markets as necessary.
  • Supplier Management - Manages the relationship with external suppliers to ensure the timely delivery of marketing projects to the required standard.  Ensures value for money.
  • Problem Solving – proactively assesses problems and understands the best course of action to resolve problems quickly and professionally as they arise.  Takes a common sense approach. Understands when it is appropriate to escalate problems and when they can be managed locally.
  • Decision-making - quickly makes good and thoughtful decisions.  Understands the benefits and risks of decisions. Involves others in decision making when it makes sense to do so.
  • Building Business – able to work at multiple levels to get the work done.  Rolling sleeves up and supporting others in the pursuit of business success.
  • Sales Orientation - Is commercially astute. Ensures promotional/marketing activity identifies opportunities to increase sales in a customer-focused manner.
  • Customer Orientation – understands customer needs and leverages this knowledge to target marketing activity.
  • Organisation, Planning and Time Management - able to juggle multiple responsibilities, delegate where appropriate and manage their time effectively
  • Attention to detail - An ability to identify all errors in order to achieve exceptional levels of accuracy and a professional finish to all marketing materials.
  • Creativity – Has creative flair.  Is able to come up with new and original ideas that are commercially viable.

Knowledge and Experience

  • Proficient in Microsoft Office especially Excel (essential), Knowledge of Adobe Photoshop (essential), Dreamweaver, Illustrator and Indesign  (desirable).
  • Experience in use of mailing tools (mailchimp is sufficient)
  • Marketing experience (essential)
  • Industry experience (desirable).
  • Good Knowledge of social media – use of listening tools, preplanning scheduling, analytics.
  • Good knowledge and understanding of latest technology – easily picks up new programs and tools.

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