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6 months ago
BMS Performance
Salary: £42000.00 - £46000.00 per annum
Location: London
Job type: Permanent
Business sector: B2B
Contact: BMS
Sector: Marketing, B2B, Professional/Business Services, Marketing & PR
Category: Marketing Manager
  • Exciting opportunity to join the market-leading Membership Organisation
  • Write engaging copy and content to be distributed across multiple channels
  • Full mix lead gen marketing role
  • Role is split between new business and member engagement

The Role: Outstanding opportunity for a Marketing Manager to take their next step and join a UK leading and well-respected business membership organisation. Spanning a variety of industries and sectors, the experienced Marketing Manager will drive communications to build brand awareness, lead generation and client retention.

The Marketing Manager will be leading the communications and events teams to maximise member engagement. The successful candidate must be strong at email marketing (ideally Eloqua) and utilising CRM (ideally Dynamics) data in order to effectively engage existing members. As such, the Marketing Executive must be strong at copywriting.

Managing the marketing team on a variety of headline events, you will take control of event marketing plans and create engaging collateral including brochures and thought leadership pieces. The Marketing Manager will be utilising a full marketing mix, including: social media, email, web, mobile, and CRM.

Responsibilities for the position of Marketing Manager include:

  • Utilising multiple marketing channels with a focus on email marketing
  • Creating engaging collateral
  • Marketing events (mainly conferences)
  • Building lists and segmenting data from the in-house database
  • Driving engagement with existing members
  • Post campaign reporting
  • Manage a direct report

To be considered for this role you must:

  • Be an ambitious marketer with 4-5 years' experience
  • Have excellent written communication skills
  • Ideally have experience in the events or membership services industry
  • Have full-mix marketing experience
  • Experience working with Eloqua and Microsoft Dynamics is desirable

The Company:

This established membership organisation works as the 'voice' of British businesses in lobbying government on key policies. A recent office move has seen the company move in to a hugely impressive office that matches the impressive reputation it has within the industry. With a huge base of over 200,000 members the marketing department is in need of an additional head to help increase membership communication and support the ever-growing list of key industry events.

The Package
for Marketing Executive:

  • Salary: £42,000-£46,000
  • Benefits: Excellent company benefits

Location: The position of Marketing Executive is based in Central London.

BMS Marketing Specialists have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next Marketing role.

If you have recently met with a BMS Consultant at our London office please contact them directly to discuss this opportunity.

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