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about 1 month ago
Johnson & Johnson
Location: Wokingham
Job type: Permanent
Sector: Marketing Agency
Category: Marketing Manager
Profound Change Requires Boldness. Johnson & Johnson is the largest and most broadly-based healthcare company in the world. We’re producing life-changing breakthroughs every day and have been for the last 130 years. The combination of new technologies and your expertise enables amazing things to happen. Teams from J&J’s consumer business are creating digital tools to help people track the health of their skin. Those working in medical devices are 3-D printing artificial joints personalized for each patient, while researchers in pharmaceuticals use AI to discover lifesaving drugs. Imagine what the rest of our team of 134,000 people at 260 companies in more than 60 countries across the world is accomplishing. We redefine what it means to be a big company in today’s world.

MENTOR (part of the Johnson and Johnson Family of Companies) is a worldwide market leader in strong and growing markets in over 60 countries and is a leading supplier of medical products for the global aesthetics and reconstructive procedures market. Mentor develops, manufactures and markets innovative science-based products for plastic and reconstructive procedures that allow patients to regain a more youthful appearance and improve or restore personal well-being.

Key areas of responsibility:

As the Marketing Manager, you will deliver GB/IRL specialty business plan responsible for the business performance of the product portfolio aligned to the specialty.

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Drive profitable market share to deliver balanced growth.

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Own specialty plans to drive sustainable product portfolio growth, including strategies to drive positive price, volume and mix through share gain, tech penetration and market expansion.

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Analyse and develop strategies to improve top and bottom line performance of specialty portfolio.

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Collaborate actively with regional and country partners, specifically the EMEA marketing franchise to shape and deliver successful specialty plans and initiatives aligned to GB/IRL opportunity.

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Support portfolio rationalisation, harmonisation and prioritisation in conjunction with designated owner.

Build and drive GB/IRL sales execution plans for the platform aligned to regional strategic platform marketing plans

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Develop, deliver and actively drive the execution of sales plans holding the GB/IRL sales team accountable for delivery of the plan.

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Shape and Lead the Mentor sales team to live a specialty mindset, procedural selling and differentiating us from our competitors as market leading in this approach.

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Lead and develop KOL’s and target customers.

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Lead the communication on specialty strategies that improve brand profitability and market share.

Identify customer needs, develop product and procedure insights to understand health care market trends and competitor strategies

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Lead the engagement with the relevant professional societies to deliver a market leading partnership from a congress and education perspective within a defined OPEX budget.

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Actively build strong customer relationships in tier A and independent groups to deepen customer understanding.

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Use multiple sources of competitive intelligence (global, regional and local).

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Be the product and procedure expert and point of contact for the specialty.

Communicate clear marketing messages that influence internal and external stakeholder behaviour

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Be responsible for the specialty portfolio communications within the organisation.

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Build and “sell” a clear, concise and compelling story for the specialty.

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Actively communicate with and deliver value to diverse stakeholders.

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Support and deliver required training and strategic direction across the business.

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Lead by taking an active role in coaching team members by sharing knowledge, experience and successes. Coach on specialty mind-set and lead on change management initiatives within the specialty.

Qualifications

Education
& Experience Required:

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Successful sales experience in medical devices with a proven track
record of delivering results.

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Strong leadership to articulate a vision, inspire and deliver
results through others.

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Ideally have marketing or product management experience or deep
insight of the relevant specialty.

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Ideally have completed or be in the process of completing the CIM
Marketing Diploma or equivalent.

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Awareness of macro healthcare environment and changing landscape.

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Consistent track record of successful engagement with clinical
& non-clinical stakeholders.

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Strong ability to lead through change, strong communication skills,
project management capabilities, ability to lead change through others and
influence multiple stakeholders.

We
respectively request Government Officials to identify themselves as such on
application for the Foreign Corrupt Practices Act. If you decide to apply for
the position, any personal data which you provide shall be processed by Johnson
& Johnson. Your personal data shall be processed for the purposes of
recruitment, recruitment policy and selection.

Johnson
& Johnson is a supporter of equal opportunities and is a proud member of Disability
Confident

Primary Location
United Kingdom-England-Wokingham-
Organization
Johnson & Johnson Medical Ltd. - fka -Ethicon Ltd. (7355)
Job Function
Marketing
Requisition ID
1905741068W

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