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4 months ago
BMS Performance
Salary: £45000.00 - £50000.00 per annum + 15% Bonus + Car
Location: London City
Job type: Permanent
Business sector: B2B
Contact: BMS
Sector: B2B
Category: Marketing Manager
  • Market leading technology and digital consultancy
  • Marketing Manager position, reporting to the Head of Department
  • Support sales functions through demand generation campaigns
  • Brand build, demand generate, and lead nurture to support multi-million-pound sales pipeline
  • Focusing on Blue Chip, Enterprise accounts

The role:

This Marketing Manager position will lead on marketing activities for the MRT (Manufacturing, Retail and Travel) sectors. and will sit within a wider marketing department of 13 people in the UK.

It will be the Marketing Managers responsibility to own and drive the demand generation strategies, support sales in opportunity nurturing and pipeline lifecycle marketing. The Marketing Manager will manage all campaigns liaising with multiple agencies for support. Campaigns will include account-based marketing (mapping and targeting specific prospects), and demand generation campaigns (from Awareness to MQL, SAL, SQL).

Core objectives for the role include -

  1. Developing and executing the marketing strategy
  2. Growing and supporting a multi-million-pound sales pipeline through demand generation and ABM
  3. Managing, briefing, tracking and reporting on multiple agency partners
  4. Training, leading and developing the wider marketing team
  5. Setting up a rigid, commercially focused analytics process to monitor all campaign activity

To be considered for this role you must have:

  • Strong communication and leadership skills
  • Experience of developing and delivering successful B2B integrated marketing campaigns across email, social, digital, PR, and events
  • Previous experience of managing multiple stakeholders, including a close working relationship with sales
  • Experience of analysing and reporting on campaign performance vs objectives
  • Technology services/consultancy industry marketing background essential
  • Experience of marketing to the Private Sector - Manufacturing, Retail or Transport ideal
  • Extensive experience managing multiple agency partners
  • Experience of CRM, email marketing, automation and social media platforms

The company:

The company are a Digital Services giant, working across the Private and Public sectors providing transactional services, unified comms, cloud technology, big data and cyber security. This expanding business are looking for ambitious individuals to aid the sustainable growth of the £10+ Billion business.

The Package for Marketing Manager:

  • Salary: £45,000-50,000 (some flex) + excellent benefits

Location: The position of Marketing Manager is based in Central London.

BMS Marketing Specialists have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next Marketing role.

If you have recently met with a BMS Consultant at our London office, please contact them directly to discuss this opportunity.

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