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12 months ago
JPI Media Publishing Ltd
Salary: £ Negotiable Salary dependant on experience and qu
Location: Buckinghamshire
Job type: Permanent
Contact: John Martins
Sector: B2B
Category: Email Marketing Jobs
Marketing Manager (B2B)

Reporting to: Sales Director

Location: Milton Keynes

Hours: 36.25 pw, part-time considered

Salary: £ Negotiable Salary dependant on experience and qualifications & excellent Benefit’s 

The company: Marketing Manager (B2B)- Milton Keynes, Buckinghamshire

Harland Simon is the world’s leading supplier of newspaper press control and management systems and has been providing innovative, user-friendly and reliable solutions to the newspaper printing industry for over 30 years. In addition to this, Harland Simon has invested heavily in the development of RFID and real time tracking solutions and is now an established player within in the healthcare, logistics/warehousing, manufacturing and retail sectors. 

The role Marketing Manager (B2B)- Milton Keynes, Buckinghamshire

An exciting opportunity has arisen for an experienced B2B Marketing Executive to take responsibility for the complete spectrum of marketing activities ranging from strategy and planning to implementation and monitoring results. 

Responsibilities include: Marketing Manager (B2B)- Milton Keynes, Buckinghamshire

• Work with the sales team to develop marketing strategies and drive these through to completion
• Maintain and add to the content on all three company websites
• Implement effective SEO techniques to improve organic search results
• Maintain social media presence across the different channels (in particular Twitter, LinkedIn, Google+ and YouTube) 
• Design and create print ready artwork for adverts, exhibition graphics, brochures and case studies
• Produce copy for the website(s), case studies, blogs, news, brochures and email marketing campaigns
• Organise all aspects of exhibition attendance including stand planning, booking and creation of exhibition graphics and promotional materials
• Represent the company at trade exhibitions in the UK
• Manage the creation of technical articles and maintain regular contact with relevant trade press editors to ensure coverage
• Write and circulate press releases 
• Set up and manage Google Ads and LinkedIn advertising campaigns
• Monitor website performance
• Support the sales team with lead generation activities and the production of PowerPoint presentations
• Organise customer events from venue booking, content planning and invitation through to follow up
• Work with an external marketing communications agency
• Maintain a record of all marketing costs and forecast expenditure for following year
• Plan and oversee the production of promotional videos

The Candidate Marketing Manager (B2B)- Milton Keynes, Buckinghamshire

The ideal candidate must have a minimum of 2 to 3 years’ experience in a similar role in B2B marketing, and will preferably have a relevant marketing degree. You will be self-motivated team player with the ability to manage multiple projects and tasks. 

Other key requirements include: Marketing Manager (B2B)- Milton Keynes, Buckinghamshire

• Excellent verbal and written communication skills
• Evidence of strong copy writing skills for online and offline content including case studies, articles, press releases and blogs
• Experience of using Adobe InDesign and Photoshop, knowledge of Adobe Illustrator an advantage
• Knowledge of content management system (ideally WordPress) 
• Experience of using CRM system 
• Experience of managing social media channels
• Experience of organising exhibitions and events
• A positive ‘Can-do’ attitude with a hands-on approach
• Strong MS Office skills 

Benefits Marketing Manager (B2B)- Milton Keynes, Buckinghamshire
In addition to a competitive salary this position comes with a 26 day (+ 8 statutory) holiday entitlement and a contributory company pension scheme (4% of salary employee minimum with 5.25% of salary by employer after successful completion of the probationary period).

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