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2 months ago
Blue Pelican
Salary: £35000 - £45000 per annum + Stock, Company Pension
Location: Cambridge
Job type: Permanent
Business sector: B2C
Contact: Colin Doree
Sector: Ecommerce/IT, Marketing
Category: Product Marketing Jobs

This innovative digital platform has the potential to revolutionise an industry. Taking a process many millions of people find laborious and time consuming, and putting it all into a simple, convenient and time saving solution - all through their mobile phone and a convenient app.

Their product is live in market and it's gaining market share. But this is also where it needs your help.

As their new Marketing Manager, your remit will be to help build traction and brand credibility by utilising a broad range of marketing disciplines. These will include:

  • Content generation and syndication - looking at principally digital and social channels, and will include thought leadership pieces, blogs and white papers
  • The creation, execution and in-flight management of campaigns TTL - to drive lead generation and customer acquisition metrics - these will be targeting specific consumer segments and will blend both on and offline channels
  • Later in the year they will be introducing digital performance (currently outsourced), so the remit will evolve to supporting PPC and SEO activity - currently this will be more aligned to briefing and managing the external agency
  • Website management - look, feel, user journey, utilising Google Analytics, looking over customer journeys, identifying pinch points or bounce issues
  • Utilising tools like Buffer for content scheduling and Hubspot

You'll be joining a company that's doubled in size over the last 12 months, and is looking to something similar in 2019.

Your report line initially will be to one of the owners who leads their marketing capability, and working along a very experienced digital marketing lead too.

Being a start-up, there's lots to do and plenty of excitement and belief in the company's mission. They're really seeking like-minded people who want to make a splash and have a real impact - not just in terms of to a business, but also their career as there's a real sense of ownership with this role and belonging - especially as this firm is so early on its journey. So whatever you do, you're going to see the impact - to the firm, the customer and an area of digital innovation that's just taking off. This certainly isn't a role for a clock puncher just looking to fill the daylight hours to get a pay cheque.

The firm is looking for someone really ambitious and hungry to show off their marketing credentials. Someone who's driven by results - loves autonomy and the ability to experiment and learn. Is looking to make their own path, rather than follow in the footsteps of the many before.

Who is as creative as they are analytical and numerate, and prepared to put their heart and soul into something they believe in and really wants to make their impact on the world!

If you're interested in knowing more, please get in touch asap.

Role: Marketing Manager
Location: Cambridge (relocation assistance within the UK can be provided)
Salary: £35,000 to £45,000 (based on experience) plus stock options
Benefits: Company pension


Experience Required:

  • You've experience with digital start-ups or just really get what start-up culture is all about. The agility it affords and the challenges. Not afraid of putting in the work to get the reward and results
  • A growth hacker mindset - you get how to drive customer acquisition and not afraid to approach things a little differently in order to achieve the desired results
  • You've a broad based experience to pull from - including campaign creation, execution as well as performance monitoring and optimisation
  • Content generation and syndication over social channels to engage target audiences
  • Knowledge of AdTech platforms for Facebook, Google, etc.
  • Creative and analytical in balance - able to dig into data to come up with creative solutions to business challenges
  • Eagar to grow and develop - to make your mark on a firm and industry, and looking for that opportunity with a business with vision and ambition to match that to
  • Really solid copy production experience for use across both marketing collateral, campaigns and social content and blogging
  • You're likely well educated, and you will be working with incredibly bright and driven people too
  • Must have the necessary visas to live and work in the UK - sponsorship cannot be provided.

TO APPLY

For further information please contact:

Colin Doree
Managing Consultant - Blue Pelican Marketing

colin@bluepelican.com

You can view all our vacancies on our web site javascript:void(0);, or calland ask for the marketing division.

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