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Posted 13 days ago
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Marketing Agency
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DESCRIPTION

Amazon strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. Join our exciting world of Consumables Private Brands in the EU, where we are launching our own line of brands across all Consumables categories (Food & Beverages, Health, Personal Care, Beauty, Household Consumables, Pets, Sport Nutrition, Personal Care Appliances).

We're looking for a creative, results-driven and customer obsessed Marketing Manager for our Consumables Private Brands business in Europe. Private Brands is a long-term growth opportunity for Amazon. The job will be located in London based on preference.

As a Marketing Manager, you will start with the customer in mind, work backwards, leverage ‘big data’ and optimize processes, to further drive awareness, purchase and loyalty for Private Brands. You will continuously review the toolbox needed to bring new private brands selection to our customers through product launches, improve conversion for our products, and increase our traffic on our product pages, in a way that meets our broader Private Brands business objectives. Operationally, you will liaise with multiple teams within Amazon, including category teams, operational support functions, finance, internal and external agencies to execute the defined strategy and processes.

Your responsibilities will include:

- Reviewing product launch processes, identifying gaps and improvements, increasing our speed to launch new selection.
- Owning customer experience on our European Amazon websites, including content auditing and assisting with product launch related tasks (e.g. copy-writing, translation processes through agencies, review keywords, messaging, etc).
- Continuously improving and optimizing the quality of our content on our product pages to improve conversion
- Managing the launch projects according to team roadmap, and ensuring marketing readiness based on commitments
- Owning the copy-writing for our brands and product pages in English, and preferably in one more European language.
- Partnering with other internal Amazon teams to ensure successful implementation of all marketing related tools, in a way that observes Private Brands business specifics.
- Owning and taking action at all operational steps needed for the successful functioning of the tools identified (i.e. feedback, systematic updates, coordination, etc).
- Identifying key customer insights to increase Private Brands relevance, and accelerate customer acquisition and loyalty, using both quantitative and qualitative data.

Our environment is fast paced and highly entrepreneurial, and you must be comfortable working with multiple teams and partners in different geographies, as well as managing multiple priorities.

BASIC QUALIFICATIONS

· 3+ years of digital marketing or digital product management experience, strong intuition for good customer experience and messaging
· Strong analytical skills, demonstrated ability to leverage complex data, including customer research, to develop marketing strategies
· Ability to collaborate successfully with internal teams and deliver results
· Process-oriented mindset
· Experience in using SQL
· Strong communication skills and fluency in English, and at least one other European language: German, French, Italian, Spanish or Dutch

PREFERRED QUALIFICATIONS

· Experience in either online, retail or e-commerce business is a strong plus
· Proven project management skills with coordination across multiple teams
· University degree; MBA preferred
· Previous experience working in a Private Brands retailer/company
· Previous experience in copy-writing, advertising or translation
DESCRIPTION

Amazon strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. Join our exciting world of Consumables Private Brands in the EU, where we are launching our own line of brands across all Consumables categories (Food & Beverages, Health, Personal Care, Beauty, Household Consumables, Pets, Sport Nutrition, Personal Care Appliances).

We're looking for a creative, results-driven and customer obsessed Marketing Manager for our Consumables Private Brands business in Europe. Private Brands is a long-term growth opportunity for Amazon. The job will be located in London based on preference.

As a Marketing Manager, you will start with the customer in mind, work backwards, leverage ‘big data’ and optimize processes, to further drive awareness, purchase and loyalty for Private Brands. You will continuously review the toolbox needed to bring new private brands selection to our customers through product launches, improve conversion for our products, and increase our traffic on our product pages, in a way that meets our broader Private Brands business objectives. Operationally, you will liaise with multiple teams within Amazon, including category teams, operational support functions, finance, internal and external agencies to execute the defined strategy and processes.

Your responsibilities will include:

- Reviewing product launch processes, identifying gaps and improvements, increasing our speed to launch new selection.
- Owning customer experience on our European Amazon websites, including content auditing and assisting with product launch related tasks (e.g. copy-writing, translation processes through agencies, review keywords, messaging, etc).
- Continuously improving and optimizing the quality of our content on our product pages to improve conversion
- Managing the launch projects according to team roadmap, and ensuring marketing readiness based on commitments
- Owning the copy-writing for our brands and product pages in English, and preferably in one more European language.
- Partnering with other internal Amazon teams to ensure successful implementation of all marketing related tools, in a way that observes Private Brands business specifics.
- Owning and taking action at all operational steps needed for the successful functioning of the tools identified (i.e. feedback, systematic updates, coordination, etc).
- Identifying key customer insights to increase Private Brands relevance, and accelerate customer acquisition and loyalty, using both quantitative and qualitative data.

Our environment is fast paced and highly entrepreneurial, and you must be comfortable working with multiple teams and partners in different geographies, as well as managing multiple priorities.

BASIC QUALIFICATIONS

· 3+ years of digital marketing or digital product management experience, strong intuition for good customer experience and messaging
· Strong analytical skills, demonstrated ability to leverage complex data, including customer research, to develop marketing strategies
· Ability to collaborate successfully with internal teams and deliver results
· Process-oriented mindset
· Experience in using SQL
· Strong communication skills and fluency in English, and at least one other European language: German, French, Italian, Spanish or Dutch

PREFERRED QUALIFICATIONS

· Experience in either online, retail or e-commerce business is a strong plus
· Proven project management skills with coordination across multiple teams
· University degree; MBA preferred
· Previous experience working in a Private Brands retailer/company
· Previous experience in copy-writing, advertising or translation
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