A new role has arisen working for one of the big telco players. They're seeking a highly organised and structured Marketing Planner who's comfortable operating within a sophisticated multi-proposition environment that's fast-paced.
There's 2 roles being hired for in the same division:
This a division where there's lots of demands and differing/changing priorities. These roles align as they're responsible for pulling together the plans of action, deciding what needs to get delivered based on 'in year' and 'long term' planning - effectively aligning to a single plan of truth which coordinates across commercial, pricing and proposition delivery - keeping track launch programmes, as well as a finger on the pulse of the performance being achieved.
There's 3 areas these role look after:
Articulation of Performance
You will have visibility of all plans the marketing and propositions teams are looking to deliver, with remits to evaluate them, organising them into plans for delivery by channel and available resource / capacity, as well as longer-term impact - considering the size of each opportunity for the business (impact and value return), amount of resource and time it will take to deliver, and how it fits into the overall plan.
Invariably there will be changing priorities and conflicts arising that will need managing. It's your role to manage and deal with these. Effectively prioritising actions and managing expectations whenever there's a conflict of resource or capabilities. So having both the hard and soft conversations explaining this to the various stakeholders involved, ensuring they're well managed with reasoned argument and decision making.
This role will suit you if you've worked in a structured marketing environment before and been responsible for planning and overseeing delivery of things such as proposition development, go to market activity, marketing campaigns, etc. Where you've had to manage large stakeholder groups and ensure they're each well aligned with clear understandings of expectations and delivery schedules. So you're able to evidence both your organising skills of processes and people, as well as delivery projects to time and budget.
Your core KPI in this role will be 'time to market', ensuring the marketing projects you oversee and the planning roadmap you deliver to are met.
It's important to underline in this role you're not the person responsible for idea creation when it comes to things like propositions or go to market, but are the gatekeeper and planner, ensuring it all runs to plan, budget and on time.
You will have lots of senior level exposure in this role, working into Directors and even the CEO's office of what is a very large organisation and high profile consumer brand. Which can be fantastic for career prospects, since your work will be recognised by key business leaders directly.
So if you're interested in a role which will give you meaningful impact and opportunities to shine, this could be just what you've been looking for!
For more information please contact Colin Doree at Blue Pelican today!
Role: Marketing Planning/Strategy Manager
Location: Central London
Salary: £45,000 to £62,000 base (DoE)
Benefits: 10% on target bonus, 25 days leave, great pension, and lots more.
KEY EXPERIENCE REQUIRED
For further information please contact:
Managing Consultant - Blue Pelican Marketing