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Job type:
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Media Agency
*

Media Planner

Job Locations

United Kingdom-London

ID

2019-6028

Function

Media Planning

Introduction

tvc-logo

TVC is the original content agency. In a connected world we make news, shared and social content. As a multi award-winning agency, we help brands tell their stories through all means of content. Whether it's in words, pictures or moving image, and build their reputation through emotional connections and solve their communications problems. And we do it all over the world.

Currently, we have an opportunity for a talented Digital Media Planner to join TVC’s digital team. You will be responsible for creating and recommending media strategies to attract and retain clients, increase client brand recognition as well as maintain and increase customer satisfaction and loyalty.

You will be part of a team who leads on all digital marketing opportunities and will be working for some of the agency's biggest clients across the US and UK to maximise revenue and engagement. This opportunity is initially a fixed-term contract for one year, with a view to extending beyond this date.

Accountabilities

How you will contribute:

* Act as the primary point of contact with the client for all correspondence related to performance media
* Drive performance marketing initatives

* On the agency-side, act as TVC’s paid channel specialist, spanning a variety of digital touchpoints including: social media, YouTube, search and programmatic
* Work cross-functionally with all marketing teams to ensure alignment on digital personalised lead activation plans
* Build a cross-channel performance dashboard in order to derive insights, strategic implications & testing hypotheses from data, to be aligned with the client and then rolled out across digital touchpoints.
* Build media plans, audience profiles and manage campaign activations and implementation to ensure KPI’s are met or surpassed
* Analyse performance data, make fast changes to plans & provide strategic recommendations to the client to drive results further

Experience, skills and professional attributes

The ideal skills for this role include:

* Proven media planning experience within an agency environment or clientside is ideal
* Hands-on experience with the latest digital technologies including: Programmatic, social media trends, search and e-mail marketing
* Solid reporting and analytical skills - the ability to drive insight from numbers and qualitative analysis
*

Proven experience in delivering on central measurement frameworks, with consistent cross media KPI's

*

Experience in driving innovation through new data sources & technologies is ideal

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If this role matches your skills, experience and motivations then please submit your CV with a covering note identifying why you feel you would be a great addition to the team along with your salary expectations.

In return, we provide a supportive and progressive environment with a wide range of opportunities for you to grow both personally and professionally.

The Economist Group values diversity. We are committed to equal opportunities and creating an inclusive environment for all our employees. We welcome applicants regardless of ethnic origin, national origin, gender, race, colour, religious beliefs, disability, sexual orientation or age.

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*

Media Planner

Job Locations

United Kingdom-London

ID

2019-6028

Function

Media Planning

Introduction

tvc-logo

TVC is the original content agency. In a connected world we make news, shared and social content. As a multi award-winning agency, we help brands tell their stories through all means of content. Whether it's in words, pictures or moving image, and build their reputation through emotional connections and solve their communications problems. And we do it all over the world.

Currently, we have an opportunity for a talented Digital Media Planner to join TVC’s digital team. You will be responsible for creating and recommending media strategies to attract and retain clients, increase client brand recognition as well as maintain and increase customer satisfaction and loyalty.

You will be part of a team who leads on all digital marketing opportunities and will be working for some of the agency's biggest clients across the US and UK to maximise revenue and engagement. This opportunity is initially a fixed-term contract for one year, with a view to extending beyond this date.

Accountabilities

How you will contribute:

* Act as the primary point of contact with the client for all correspondence related to performance media
* Drive performance marketing initatives

* On the agency-side, act as TVC’s paid channel specialist, spanning a variety of digital touchpoints including: social media, YouTube, search and programmatic
* Work cross-functionally with all marketing teams to ensure alignment on digital personalised lead activation plans
* Build a cross-channel performance dashboard in order to derive insights, strategic implications & testing hypotheses from data, to be aligned with the client and then rolled out across digital touchpoints.
* Build media plans, audience profiles and manage campaign activations and implementation to ensure KPI’s are met or surpassed
* Analyse performance data, make fast changes to plans & provide strategic recommendations to the client to drive results further

Experience, skills and professional attributes

The ideal skills for this role include:

* Proven media planning experience within an agency environment or clientside is ideal
* Hands-on experience with the latest digital technologies including: Programmatic, social media trends, search and e-mail marketing
* Solid reporting and analytical skills - the ability to drive insight from numbers and qualitative analysis
*

Proven experience in delivering on central measurement frameworks, with consistent cross media KPI's

*

Experience in driving innovation through new data sources & technologies is ideal

Options

Apply for this job onlineApply

Share

Email this job to a friendRefer

Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.

Share on your newsfeed

If this role matches your skills, experience and motivations then please submit your CV with a covering note identifying why you feel you would be a great addition to the team along with your salary expectations.

In return, we provide a supportive and progressive environment with a wide range of opportunities for you to grow both personally and professionally.

The Economist Group values diversity. We are committed to equal opportunities and creating an inclusive environment for all our employees. We welcome applicants regardless of ethnic origin, national origin, gender, race, colour, religious beliefs, disability, sexual orientation or age.

Application FAQs

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