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4 months ago
BMS Performance
Salary: £40000.00 - £45000.00 per annum
Location: Gravesend
Job type: Permanent
Business sector: B2B
Contact: BMS
Sector: Marketing
Category: Marketing Manager
  • Brand new marketing role
  • Develop and execute marketing plans for both your employer and customers
  • Market leading manufacturer with over 100 years of expertise! With turnover sitting at an impressive £125M

The Role:

As part of an ongoing expansion our client are looking to recruit a high calibre, high energy marketer to work alongside an established team and to support the delivery of marketing strategy. With new initiatives for 2019 we need someone who has the energy, drive and ambition to make a difference. As well as developing campaigns and strategy to gain new customers you will work closely with existing customers to support them in marketing and selling your products. Your main points of contact will be with Business Owners, Dispensing Opticians and store staff and you will spend approximately 20% of your time in the field alongside the Account Management team.







Responsibilities for the position of Optical Marketer

  • Research, evaluate and recommend new marketing activities to grow new customer sales
  • Be visible marketing support in the field for sales teams and customers, with an understanding of CRM, digital and retail PR activities
  • Managing of customer marketing initiatives, both current and forecasted, to drive uplift in successful business outcomes
  • Deliver project-based modules to the market place, incorporating sales team training
  • Identify key opportunities and tailored support plans to the customer base
  • Measure and report on the relative success of initiatives implemented throughout the cycle plan

To be considered for this role you must have:

  • 3 years+ marketing experience preferably in the Optical or Retail markets
  • Experience in building and delivering retail marketing plans is essential
  • Excellent communication skills
  • Ability to interact and influence stakeholders at all levels throughout the organisation
  • Ability to confidently discuss the bespoke marketing requirements of business owners

The Company:

This global business has a heritage stretching back over a century and have some fantastic brands within their market. They invest in every single employee and have a comprehensive training and development ethos within their business. Using the latest technologies, they create bespoke optical solutions with guarantees on lenses, frames and coatings. They have secured over 50 award winning designs and maintain hundreds of patents worldwide, detailing precision engineering and superb craftsmanship.







The Package for Optical Marketer

  • Salary: £40,000 - £45,000
  • Annual bonus
  • 25 days holiday + bank holidays

Location: The position of Optical Marketer will be based in Kent, near Dartford. There is an expectation that customer visits will form about 20% of time, with occasional overnight stays. There are conferences both within the UK (and beyond) where attendance is required occasionally throughout the year

BMS Performance have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next Marketing role.

If you have recently met with a BMS Consultant at our Egham office, please contact them directly to discuss this opportunity.

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