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about 1 month ago
Better Placed - Marketing People
Salary: £25000 - £32000 per annum
Location: Leeds
Job type: Permanent
Business sector: B2C
Contact: Beth Rollin
Sector: Retail
Category: PR Jobs

Better Placed are delighted to be working with a well established, growing fashion retailer based within a close commute of Leeds, Wakefield and Dewsbury. This company has grown by leaps and bounds over the past year and are looking to continue to do so by recruiting for a PR and Brand Officer.

This is a fantastic, hands on role, where no day will ever be the same. You will deliver significant increases in brand awareness and engagement by building credibility and cohesion for the brand through third-part promotion.

Responsibilities:

  • Engage with influencers and key opinion leaders to drive the brand forward with relevant media channels
  • Seek out new marketing opportunities that fit in really well with the brand and will help to maximise the opportunities for growth
  • Take full responsibility for the PR communication for the brand, presenting the brand strategy both internally and externally
  • Alongside the social media, retail and employee engagement teams build the community through communication, competition and events
  • Create engaging and on brand content for press releases, blog posts and printed literature that is exciting and reflects the tone of voice
  • Develop and manage relationships with key publishers and event organisers to generate PR opportunities and to secure the brands presence in scheduled product reviews and features

Key Skills and Knowledge:

  • Excellent organisational skills
  • Ability to work as part of a team or as an individual
  • 4 years of working for a brand or agency with branded apparel clients
  • Driven and passionate in your approach to PR
  • Excellent standard of written English, including spelling, punctuation and grammar

This is a perfect role for someone with a proven track record in Public Relations to establish and grow the brands PR and media relationship.

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