My client are a Top Regional Legal 500 Firm with offices dotted across the North West, Due to expansion and a high work flow they are now keen to appoint an experienced and motivated PR Manager to sit within the Bolton office but travel to each helping deliver a comprehensive PR programme to highlight the firm's practice areas and key strengths to the public and other key stakeholders.
This is an amazing opportunity for those Public Relations and Marketing professionals to come in and really add value and put your stamp onto this aspiring and ambitious firm, whose presence in the market is only growing! You'll report into the Marketing Manager who is also a Partner of the firm.
-Ensure the organisations goals are met by implementing PR strategies which complement the business plans
-Responsible for the day to day management of the press office
-Act as the key point of contact when responding to enquiries from media, individuals and other organisations
-Manage the work of our outsourced agency who are responsible for sector title coverage
-Researches, writes and distributes press releases to targeted media including having a strong track record with national publications and broadcast media
-Generate and manage the flow of content for online sources and social media, and actively utilise social media to generate work
-Be responsible for writing and editing in-house e-marketing newsletters, blogs, speeches, articles for the firm's websites and printed media
-Source and produce customer cases studies, testimonials and interview clients who agree to publicity about their case
-Manage the annual awards submissions calendar including advising on entries and preparing submissions
-Compile the annual legal directory submissions for Legal 500
-Monitor and analyse the firm's media coverage and report monthly using media tracking software
-Ensure all relevant content is posted to the firm's websites
-Commission market research and use the findings to assist with PR campaigns
-Assist with publicising CSR initiatives to foster community relations
-Have involvement in events, including seminars, exhibitions, open days and press tours. Including devising and coordinating photo opportunities and maximising press involvement
-Assists with any other PR related duties as and when required
My client are not precious on candidates having a Legal background although it is a bonus if you do, they're really needing someone who has 5 years + experience within PR and are able to withold and sustain good relationships with the press, you must also have good knowledge of Social Media, reports on media tracking and are able to help and advise solicitors when intevriewing with the press.
-Educated to degree level in English, Journalism or PR- Desirable
-Working towards a CIPR recognised qualification- Desirable
-Driving licence and own car as there will be some travel- Desirable
-5 years experience in a PR position in professional services sector or PR agency -Essential
-Experience in a strategic PR position- Essential
-Proven media exposure and ability to build relationships with media, colleagues and clients- Essential
-Proven people management - Essential
-Experience in all forms of social media to communicate with key stakeholders- Essential
-Experience of carrying out independent research- Desirable
To be succesful for this role it is important that you have good interpersonal skills to gain credibility and maintain positive relationships with partners, employees, managers and external parties, you must also be able to take a strategic yet hands on approach with all aspects of your role.
If you have strong journalistic connections and connections at national press level then this would be a great opportunity for you! The ideal candidate will be bubbly and down to earth and able to speak with all levels, you must be a team player with a strong business and work acumen.
Feel this is the next step in your career? Apply now as interviews have already started taking place!
Please contact Lilly Tomlinson, Legal Recruitment Consultant, to discuss the role in more detail or apply through the vacancy for immediate consideration.
Douglas Scott are a legal recruitment expert and the UK's leading law firms trust us with their legal vacancies. We are a regulated recruitment consultancy and will discuss this role and seek your approval before submitting an application directly to the decision maker.