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3 months ago
Facebook
Location: London
Job type: Permanent
Sector: Marketing Agency
Category: Marketing Manager
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Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started.

Workplace by Facebook's mission is to give the world a place to work together. Launched in 2016, Workplace is an enterprise communications platform that is used by over 30,000 organisations of all sizes worldwide to transform how they connect, collaborate and get work done. To help with the ongoing growth of the Workplace business, we are seeking a world-class Product Marketing Manager who is passionate about Workplace by Facebook and the role that a connected workforce can play in improving the performance of an organisation.

As a Product Marketing Manager on Growth, you will work on critical, complex experiments/journeys that boost the acquisition, activation and expansion funnels for Workplace. You’ll adopt a customer centric approach to minimize effort and friction to make early user experiences fantastic.

Past experience working on collaboration software, software-as-a-service and/or enterprise productivity or social products is preferred.This is a full time position based in London.

RESPONSIBILITIES

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Lead market assessment, quantitative analysis, qualitative feedback, and represent the voice of the market internally with Product Management and Engineering.

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Orchestrate across a cross-functional team including sales, legal, partner management and PR to successfully test and deliver new workplace solutions to market.

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Partner effectively with Product Management and MarComm to lead world-class product marketing communications.

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Communicate the value proposition of new products and features to go-to-market teams and recommend the effective product packages and sales collateral that will attract and retain customers.

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Work with Product teams to develop a strategy & product roadmap to grow sign-ups, improve conversion and drive activation of new companies.

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Deeply understand the customer lifecycle and identify opportunities for growth and optimization.

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Represent the needs of the customer and work with User Research, Content Strategy and Product to understand experiment audiences, develop key messages and frame hypotheses.

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In collaboration with product managers, synthesize insights to develop actionable product strategy and investment recommendations to execute on.

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Competitive Salary including the following benefits :

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Medical Benefits

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Dental Benefits

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Vision Benefits

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Pension Benefits

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Life Assurance

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Childcare Benefits

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Gym Benefits

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Transport benefits

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Posted: 26th June 2019

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Closing date:26th July 2019

MINIMUM QUALIFICATIONS

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Extensive years professional experience, with demonstrated experience in a product marketing capacity (partnered closely with product management and/or engineering to represent market requirements and with sales to support product launches)

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A number of years working in the enterprise collaboration space(productivity or social) is essential.

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Familiarity with digital marketing and subscription monetization models, particularly in relation to growth accounting (net new business, churn, upsells).

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Strong quantitative analytical ability and excellent communication skills.

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Demonstrated ability to clearly communicate complex, large-scale concepts.

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Comfortable in a fast-paced, entrepreneurial, start-up environment.

Facebook is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com.

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