Senior Brand Manager - Luxury Drinks
c.£45K-£50K + Benefits/Bonus Package
A passion for wine and luxury brands is key for these uniquely challenging roles in the heart of London; exceptional opportunities to combine your personal interest with your marketing skills and flair. Working in a dynamic and fast-paced, but quite relaxed and team'y environment, you'll develop the brand and marketing strategy for a truly fabulous brand, targeted at discerning consumers in markets across the world. NB: These are initially 12 month fixed term contract roles with the strong potential to become permanent.
Our client is an award winning wine producer and leader in its category, with a brand available only in premium retail outlets and fine bars and restaurants. It continues to show impressive growth, and is investing in building the team to step-change it's growth in the UK and international markets.
Working alongside the Head of Marketing, you will take on a broad remit, managing the P&L and activities across the mix; developing strategic and tactical plans to activate the brand, building marketing partnerships, experiential events and carefully targeted communications and digital initiatives. You will work closely with the sales and brand ambassador teams, using your understanding of marketing, trade and consumer issues to raise the brand's profile with key influencers.
To meet the challenges of these roles, you will have a track record of marketing achievement and hands-on luxury brand experience, almost certainly with leading wine or spirits brands, but perhaps in other categories too. You will have strong communication and presentation skills, with the ability to develop a clear business case and gain buy-in to your recommendations from senior management. Above all, you will have an intuitive understanding of consumer motivations and drivers, ensuring that marketing activity hits the mark and reflects the quality of the brand.
If these rare and exciting opportunities appeal, please send your CV and salary details to Adam Tarsh at the Tarsh Partnership now.
The Tarsh Partnership is committed to finding the right roles for talented candidates. We are a leading name in marketing recruitment and have significant marketing recruitment experience working with brand management, communications, category management and insight/research specialists.