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7 months ago
BMS Performance
Salary: £35000.00 - £38000.00 per annum + fantastic beneft
Location: London City
Job type: Permanent
Business sector: B2B
Contact: BMS
Sector: Events and Functions
Category: Event Marketing Jobs
  • Newly created role within this leading digital technology consultancy
  • Main support function for the business's events strategy
  • Work cross functionally with divisional MD's and external events agency
  • Be creative and inspire the existing and new events programme for the business

The role of Senior Events and Marketing Executive:

This is a newly formed role that has been included in the 2019 budget to allow the marketing team to focus on running commercial marketing campaigns and bring in-house an events guru that can own and develop the business event plan. The organisation runs and attends around 100 events per year. This person will be the lead on four core customer events (350 customers per event), set up and run the new leadership series forums, and work with the divisional heads to support the attendance at trade shows.

Currently there are no specific brand guidelines that direct each of the divisional teams. This has caused the business to be represented differently across the events. It will be the Senior Events and Marketing Executives role to produce a standardised procedure for all teams looking to add events in to their campaigns.

The successful candidate will have lived and breathed events for a B2B organisation, and perhaps be looking to take on more responsibility in a company that has grown over 40% in the last 3 years alone. This is the first event specialist that the business are bringing in-house and with success there will be opportunity to grow an in-house team.

Day to day responsibilities of the role include:

  • Working with divisional heads and the Head of Marketing to understand business objectives and how events will help to achieve those objectives
  • Working with Marketing Managers to understand the reasons for attending events, which events they want to attend, and give ideas in to new events that could supplement the existing plans
  • Tactically execute on all event strategies - 3-4 big customer events (250 customers), set up and run a leadership forum series (60 CEO's) and support the business's attendance at trade shows
  • Manage all event logistics - AV, merchandising, venue sourcing, invitations, collateral, stand design etc.
  • Help develop the support campaigns for non-Tier1 clients - campaign in a box (may include battle cards, PowerPoint slides, web pages, social posts, email templates etc)

To be considered for this role you must have:

  • A passion for events - you must live and breathe all things events
  • Have successfully set up and run a B2B organisations own events
  • Have successfully organised and created a B2B organisations attendance at trade shows
  • A creative eye for design and detail
  • Exceptional communication and negotiations skills
  • Worked alongside an events agency where necessary
  • Worked with multiple stakeholders

The company:

This is a business with a turnover of over £300million and with a strong marketing department that is continually hitting new heights. The business has made acquisitions over the last few years and are now able to deliver leading innovation and technology consultancy services. The business targets all vertical sectors but have a strength in the Central Government, Public Sector and Financial Services markets.

The Package for Senior Events and Marketing Executive:

  • Salary: £35,000-38,000 + Bonus + Benefits

Location: The position of Senior Events and Marketing Executive is based in Central London.

BMS Marketing Specialists have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next Marketing role.

If you have recently met with a BMS Consultant at our London office, please contact them directly to discuss this opportunity.

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