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3 months ago
Kindred Group
Salary: Depending on experience
Location: South West London
Job type: Permanent
Employment Type: Employer
Contact: Rob Kinley
Sector: Online/Internet
Category: Market Analyst Jobs, Analysis Jobs

KINDRED GROUP 

Kindred Group is one of Europe's largest online gaming businesses with 11 brands across 19 markets, servicing over 21m customers. 

Reporting to the Head of Marketing Intelligence you'll support the group’s marketing teams in reaching their goals by providing them with insights on the campaign performance and giving proactive suggestions on campaign improvements.

This is a hands-on role and we are looking for someone experienced in marketing mix modelling, with a strong understanding of digital marketing channels and technologies. Experience with statistical packages such as R or SAS, and web analytics tools such as Adobe Analytics or Google Analytics is a must.

ABOUT YOU

  • Circa three + years of experience in an analytics function and media, at least a years' experience working with Adobe Analytics
  • Strong understanding of cost metrics for SEM, Online Display, Affiliate and Social Channels
  • Previous experience in digital marketing with a strong understanding of Analytics and Strategy
  • Strong background in statistical analysis, particularly regression based modelling and marketing mix modelling
  • Understanding of online advertising systems including ad-serving, SEM/DSP platforms and tracking technology

For more information or to apply, please follow the link where you'll be taken to our careers site. 

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