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3 months ago
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Senior Marketing Manager


Dixons Carphone
Location: London
Job type: Permanent
Sector: Marketing Agency
Category: Marketing Manager
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Senior Marketing Manager

Marketing

Job Number: 10963

Location: Acton Support Centre (123)

Contract: Full Time / Permanent

------------

Description

Senior Marketing Manager

xxLondon - North Actonxx

Purpose:

To support the Head of Trade Marketing in developing a comprehensive Trade Plan. To develop and execute the Currys PC World marketing plans across all customer communication channels that appeal to the customer, and maximise sales and net profit through developing and managing a high performing marketing team. Testing, monitoring and analysing results and making recommendations for on-going marketing plans to achieve the optimum ROI.

Responsibilities:

Develop and deliver the Currys PC World marketing plan in conjunction with the Head of Marketing

* Ensure the marketing plan meets the needs of the customer
* Lead the events and promotions and process for your marketing campaign
* Work closely with the key stakeholders within the marketing teams
* Execution of the marketing plan
* Lead the implementation of the annual marketing calendar

Manage the execution of all elements required to support the marketing plan

* Engage and brief senior marketing and Commercial stakeholders on planned activity
* Briefing and managing external agencies
* Oversee the briefing and delivery of marketing plans via internal teams: Commercial, Operations, retail marketing, CRM, advertising, online, PPC and social
* Ensure marketing plans are executed online/in store and that they are aligned with the overall marketing strategy, ensuring the best customer journey possible

Accountability:

* Planning and execution of marketing campaigns within UK&I channels
* Reporting and analysis of campaigns and activity
* Recommendations for improvements
* Budget & timeline management
* Mangement of direct report

Skills and Abilities:

* Experience across all media platforms – ATL, digital, radio, SEO/PPC, in-store, CRM
* Ability to take insight and turn into customer centric marketing plans
* Excellent numerical and analytical skills
* Strong Stakeholder management
* Strong planning and organisational skills
* Strategic thinker
* Multi-tasking
* Marketing experience in fast paced environment
* Experience within Retailing, mobile or technology desireable.

Dixons Carphone is Europe’s number one electrical and telecommunications retailer and services company, with more than 40,000 colleagues across nine countries, including the UK and Ireland. Every day, we use our people’s expertise to reach out and help new customers. What’s more - we’re exploring extraordinary new markets, from wellness to security, so that in an ever more connected and constantly changing world, we can offer our customers the most comprehensive service.

It’s an exciting time to join us and find yourself a place in our growing success story, apply now.
Senior Marketing Manager

Marketing

Job Number: 10963

Location: Acton Support Centre (123)

Contract: Full Time / Permanent

------------

Description

Senior Marketing Manager

xxLondon - North Actonxx

Purpose:

To support the Head of Trade Marketing in developing a comprehensive Trade Plan. To develop and execute the Currys PC World marketing plans across all customer communication channels that appeal to the customer, and maximise sales and net profit through developing and managing a high performing marketing team. Testing, monitoring and analysing results and making recommendations for on-going marketing plans to achieve the optimum ROI.

Responsibilities:

Develop and deliver the Currys PC World marketing plan in conjunction with the Head of Marketing

* Ensure the marketing plan meets the needs of the customer
* Lead the events and promotions and process for your marketing campaign
* Work closely with the key stakeholders within the marketing teams
* Execution of the marketing plan
* Lead the implementation of the annual marketing calendar

Manage the execution of all elements required to support the marketing plan

* Engage and brief senior marketing and Commercial stakeholders on planned activity
* Briefing and managing external agencies
* Oversee the briefing and delivery of marketing plans via internal teams: Commercial, Operations, retail marketing, CRM, advertising, online, PPC and social
* Ensure marketing plans are executed online/in store and that they are aligned with the overall marketing strategy, ensuring the best customer journey possible

Accountability:

* Planning and execution of marketing campaigns within UK&I channels
* Reporting and analysis of campaigns and activity
* Recommendations for improvements
* Budget & timeline management
* Mangement of direct report

Skills and Abilities:

* Experience across all media platforms – ATL, digital, radio, SEO/PPC, in-store, CRM
* Ability to take insight and turn into customer centric marketing plans
* Excellent numerical and analytical skills
* Strong Stakeholder management
* Strong planning and organisational skills
* Strategic thinker
* Multi-tasking
* Marketing experience in fast paced environment
* Experience within Retailing, mobile or technology desireable.

Dixons Carphone is Europe’s number one electrical and telecommunications retailer and services company, with more than 40,000 colleagues across nine countries, including the UK and Ireland. Every day, we use our people’s expertise to reach out and help new customers. What’s more - we’re exploring extraordinary new markets, from wellness to security, so that in an ever more connected and constantly changing world, we can offer our customers the most comprehensive service.

It’s an exciting time to join us and find yourself a place in our growing success story, apply now.
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