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about 1 month ago
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Senior Marketing Manager


Arcadia Group
Location: London
Job type: Permanent
Sector: Marketing Agency
Category: Marketing Manager
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Who we are:

Our global vision is to be the world’s fashion authority. Endorsed by opinion formers and accessible to everyone, we are authentic British brands with world-class standards. Fashion insiders that constantly innovate through a brave and irreverent approach; providing fashion leadership to style-minded individuals.

The Role:

As a strong support to the Global Head of Marketing, this role requires someone who can manage a fast paced marketing team, demonstrate excellent creative judgement combined with proven Marketing experience. This role is responsible for the delivery and execution of the marketing plan as well as managing the day-to-day running of the marketing team.

Day to Day:

* Developing and implementing strategic 360 integrated brand marketing initiatives for owned markets which continues to build growth & achieves key objectives /KPIs set across all activity for both brands.

* Managing integrated marketing campaigns with key internal stakeholders – PR, Digital, Creative, VM, Retail and Buying to ensure campaign message is consistently delivered with impact to our demographic.

* Supporting in the presentation & sign off of all plans to key senior executive team stakeholders.

* Managing and developing the marketing team, including the 4 marketing project manager-level direct reports, and the 4 co-ordinator/assistant level indirect reports.

* Overseeing the international partner (wholesale & franchise) marketing activity – providing input and direction for their strategy as well as approving submitted marketing plans and activations.

* Responsible for all project budgets and provide Global Head of Marketing with a reconciliation budget following all major brand activity.

* Setting objectives/KPIs for all activity and providing clear results measurement as well as insightful marketing analysis/PCAs.

* The key marketing contact for the brand teams by attending the various head office meetings communicating all appropriate Marketing plans.

* Driving interest and passion for the brands ensuring a competitive edge to all marketing and event activations.

* Constantly on the look out for innovating and exciting new opportunities that would add value to the customer experience.

Must Haves:

* Passion for the TOPSHOP TOPMAN Brands and strong customer knowledge.

* The ability to shift focus to business priorities as needed and excited by change.

* Experience in setting clear departmental targets and goals.

* Excellent awareness of and creative flair with the ability to predict forthcoming moods, trends, themes.

* Strong affinity with fashion.

* Creative thinker with the ability to achieve the full potential from projects, keeping abreast of and utilising new industry developments and technology.

* Ability to combine an innovative approach with commerciality.

* A self starter mindset, with the ability to work under minimal supervision and guidance.

* Strong team player and people manager - able to gain trust, respect and confidence quickly and effectively.

* The proven ability to negotiate and drive performance, liaising at a senior level with confidence and impact.

* Results driven and delivery focused. Enthusiasm, energy and determination to achieve results, including those achieved through influence on related teams.

* Proven generalist marketing experience at senior management level, preferably in a fashion, media or agency environment.

* Proven experience of integrating digital and social media in campaign activity.

* The ability to remain optimistic under pressure.

The exciting Part

* Early finish Fridays during Summer!

* 25% discount across all our fab 8 brands to shop until you drop

* Stunning London offices with a restaurant, bar and beauty salon to always look and feel your best

* Regular sample sales to refresh your wardrobe at fractional prices

* Fun, inspiring and ambitious colleagues pushing the boundaries across the whole business

* Regular competitions to win amazing prizes

* Events to support our diverse range of charities

We regret, due to volume, only suitable applicants will be contacted

You’ll find every Arcadia brand shares the same values. We all start with letting people be themselves. We are informal while professional, and we are all about mixing fun with commercial nous. Throughout your career with us we will help you develop, and give you the chance to influence our future. It's not only our products but our people who drive our success. Our people are at the heart of everything we do.

We regret, due to volume, only suitable applicants will be contacted.

You’ll find every Arcadia brand shares the same values. We all start with letting people be themselves.
We are informal while professional, and we are all about mixing fun with commercial nous.
Throughout your career with us we will help you develop, and give you the chance to
influence our future. It's not only our products but our people who drive our success.
Our people are at the heart of everything we do.
Who we are:

Our global vision is to be the world’s fashion authority. Endorsed by opinion formers and accessible to everyone, we are authentic British brands with world-class standards. Fashion insiders that constantly innovate through a brave and irreverent approach; providing fashion leadership to style-minded individuals.

The Role:

As a strong support to the Global Head of Marketing, this role requires someone who can manage a fast paced marketing team, demonstrate excellent creative judgement combined with proven Marketing experience. This role is responsible for the delivery and execution of the marketing plan as well as managing the day-to-day running of the marketing team.

Day to Day:

* Developing and implementing strategic 360 integrated brand marketing initiatives for owned markets which continues to build growth & achieves key objectives /KPIs set across all activity for both brands.

* Managing integrated marketing campaigns with key internal stakeholders – PR, Digital, Creative, VM, Retail and Buying to ensure campaign message is consistently delivered with impact to our demographic.

* Supporting in the presentation & sign off of all plans to key senior executive team stakeholders.

* Managing and developing the marketing team, including the 4 marketing project manager-level direct reports, and the 4 co-ordinator/assistant level indirect reports.

* Overseeing the international partner (wholesale & franchise) marketing activity – providing input and direction for their strategy as well as approving submitted marketing plans and activations.

* Responsible for all project budgets and provide Global Head of Marketing with a reconciliation budget following all major brand activity.

* Setting objectives/KPIs for all activity and providing clear results measurement as well as insightful marketing analysis/PCAs.

* The key marketing contact for the brand teams by attending the various head office meetings communicating all appropriate Marketing plans.

* Driving interest and passion for the brands ensuring a competitive edge to all marketing and event activations.

* Constantly on the look out for innovating and exciting new opportunities that would add value to the customer experience.

Must Haves:

* Passion for the TOPSHOP TOPMAN Brands and strong customer knowledge.

* The ability to shift focus to business priorities as needed and excited by change.

* Experience in setting clear departmental targets and goals.

* Excellent awareness of and creative flair with the ability to predict forthcoming moods, trends, themes.

* Strong affinity with fashion.

* Creative thinker with the ability to achieve the full potential from projects, keeping abreast of and utilising new industry developments and technology.

* Ability to combine an innovative approach with commerciality.

* A self starter mindset, with the ability to work under minimal supervision and guidance.

* Strong team player and people manager - able to gain trust, respect and confidence quickly and effectively.

* The proven ability to negotiate and drive performance, liaising at a senior level with confidence and impact.

* Results driven and delivery focused. Enthusiasm, energy and determination to achieve results, including those achieved through influence on related teams.

* Proven generalist marketing experience at senior management level, preferably in a fashion, media or agency environment.

* Proven experience of integrating digital and social media in campaign activity.

* The ability to remain optimistic under pressure.

The exciting Part

* Early finish Fridays during Summer!

* 25% discount across all our fab 8 brands to shop until you drop

* Stunning London offices with a restaurant, bar and beauty salon to always look and feel your best

* Regular sample sales to refresh your wardrobe at fractional prices

* Fun, inspiring and ambitious colleagues pushing the boundaries across the whole business

* Regular competitions to win amazing prizes

* Events to support our diverse range of charities

We regret, due to volume, only suitable applicants will be contacted

You’ll find every Arcadia brand shares the same values. We all start with letting people be themselves. We are informal while professional, and we are all about mixing fun with commercial nous. Throughout your career with us we will help you develop, and give you the chance to influence our future. It's not only our products but our people who drive our success. Our people are at the heart of everything we do.

We regret, due to volume, only suitable applicants will be contacted.

You’ll find every Arcadia brand shares the same values. We all start with letting people be themselves.
We are informal while professional, and we are all about mixing fun with commercial nous.
Throughout your career with us we will help you develop, and give you the chance to
influence our future. It's not only our products but our people who drive our success.
Our people are at the heart of everything we do.
Apply

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