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7 months ago
BMS Performance
Salary: £40000.00 - £45000.00 per annum + bonus and benefi
Location: London City
Job type: Permanent
Business sector: Both
Contact: BMS
Sector: Marketing
Category: Marketing Manager
  • Opportunity to grow and manage a team
  • Lead and develop marketing strategies
  • Vital hire for a growing business looking for someone to hit the ground running
  • Excellent career progression opportunities
  • Working within the Healthcare sector

The Role of Senior Marketing Manager:

This Senior Marketing Manager will lead a dynamic team, create the marketing strategy and drive departmental process improvement. The role will report directly to the Marketing Director and lead and support the development of a team comprised of Senior Marketing Executives, a Content Lead and a Digital Marketer.

The Senior Marketing Manager will create and develop a fully integrated lead generation and brand awareness campaign strategy, utilising email (automation), social media, SEO, PPC, advertising, direct mail and PR where necessary. This is a strategic and tactical role with the Senior Marketing Manager being a contributor as well as directing the marketing vision.

The Senior Marketing Manager will further develop the candidate and client communications, assessing the user journey of both revenue streams (candidate and client) and improve business processes. As part of a large department there will be many opportunities for growth and further responsibility.

Responsibilities for the Senior Marketing Manager role include:

  • Write and execute the marketing campaign strategy
  • Manage, develop and grow the marketing team
  • Oversee the execution of integrated marketing campaigns
  • Assess/improve current business process to mitigate roadblocks
  • Track, analyse, report and improve marketing performance
  • Develop the brand and generate leads for the sales team
  • Develop plan across email marketing (Dotmailer or Hubspot), social media (Paid and Organic), digital marketing channels (SEO/PPC) to drive traffic to the website
  • Budget management
  • Proof and copywrite for marketing communications

To be considered for the role of Senior Marketing Manager you must have:

  • Worked as a Marketing Manager /Senior Marketing Manager in a B2B commercial marketing role
  • Previously been within a people management role
  • An understanding of full mix marketing techniques
  • Managed multiple projects and worked in a fast-paced, deadline driven role
  • Experience developing fully integrated campaigns across, email marketing, social media, website updates and SEO/PPC
  • Proven experience of creating successful campaign strategies, with demonstrable evidence of return of investment
  • Strong written and verbal English communication skills

The company:

A leading healthcare recruitment provider. The company target both public and private healthcare providers and support anyone with a healthcare job function. Internal training is a major selling point, providing both internal and external training courses. If you are a hungry and a broad skilled marketer looking to make a real impact, please apply!

The package for the role of Senior Marketing Manager includes:

  • Salary - £35,000-£45,000
  • Up to 15% bonus
  • 25 days holiday
  • Great wider benefits

Location: The position of Senior Marketing Manager is based in Central London.

BMS Marketing Specialists have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next Marketing role.

If you have recently met with a BMS Consultant at our London office, please contact them directly to discuss this opportunity.

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