198 jobs - 4 added today
222811 registered Jobseekers
Recruiting? Call us on
Posted 15 days ago
Apply on company site
Location:
Job type:
Permanent
Sector:
Marketing Agency
Category:
DESCRIPTION

Amazon Kids+ is looking for a customer-obsessed, analytical Product Marketing Manager to drive channel, merchandising and product strategy for the UK region. Amazon Kids+ is an all-in-one subscription for kids that offers unlimited access to thousands of kid-friendly books, movies, TV shows, educational apps, and games. Amazon Kids also includes best-in-class parental controls, allowing parents to set daily time limits or restrict certain categories—like games and video—while leaving unlimited time for reading.

The Sr. Product Marketing Manager will play a key role in understanding the voice of the customer, developing the Marketing strategy for the region, championing product improvements, providing business requirements, and partnering with the Amazon Kids business development team to secure local content and partnership deals.

The right person will possess exceptional skills in project management and marketing. The ability to interpret datasets, define performance metrics, diagnose areas of under-performance, and identify growth opportunities is a must. Our environment is fast-paced and requires someone who is flexible, detail-oriented, and comfortable handling multiple projects at once and working with multiple teams, vendors, partners, and management.

In this position, candidates will:
· Plan, coordinate, and execute marketing initiatives to grow the subscriber base in the UK and improve engagement
· Work with Product Managers and Engineers to prioritize and stack rank local Marketing and product priorities
· Understand usage and pain points of customers on our devices such as Kid's Edition Echo and other new products
· Continually optimize campaigns for maximum performance, leveraging iterative testing and data analysis, and ensuring content quality
· Work with GTM Managers to plan and execute the launch of product and features in the UK
· Track marketing best practices, monitor industry trends, and make recommendations
· Increase awareness of Amazon Kids+ among device users and addressable population, while maintaining brand consistency
· Partner with device teams to gather data inputs, drive subscriptions, and co-market
· Develop best practices in execution for GTM and marketing campaigns that will scale for continued international expansion and serve as a model for existing international markets
· Create and present high-quality documents and presentations to senior leadership both inside and outside the company

BASIC QUALIFICATIONS

· A bachelor's degree is required
· Fluency in English
· At least 5+ years experience in briefing and running marketing campaigns; able to demonstrate that you are/were fully answerable for the results of the campaign and performance of the product
· Experience in traditional and/or non-traditional media required, with examples of new methods which have driven a tangible result in the work you have done
· Must have business/marketing or related degree
· Minimum intermediate Excel knowledge level
· Demonstrable experience in at least one of the following channels: email, paid marketing, or mobile marketing

PREFERRED QUALIFICATIONS

· Strong analytical and quantitative skills, ability to use data to develop and measure campaigns
· Excellent project management skills with ability to prioritize and meet deadlines
· Experience writing customer-facing content
· Experience using SQL and similar queries to extract and analyze data
· Ability to think both strategically and tactically; comfortable doing both kinds of work
· Experience with GTM launch strategies and roadmap prioritization
· Familiarity with email best practices, industry trends, and CAN-SPAM laws
DESCRIPTION

Amazon Kids+ is looking for a customer-obsessed, analytical Product Marketing Manager to drive channel, merchandising and product strategy for the UK region. Amazon Kids+ is an all-in-one subscription for kids that offers unlimited access to thousands of kid-friendly books, movies, TV shows, educational apps, and games. Amazon Kids also includes best-in-class parental controls, allowing parents to set daily time limits or restrict certain categories—like games and video—while leaving unlimited time for reading.

The Sr. Product Marketing Manager will play a key role in understanding the voice of the customer, developing the Marketing strategy for the region, championing product improvements, providing business requirements, and partnering with the Amazon Kids business development team to secure local content and partnership deals.

The right person will possess exceptional skills in project management and marketing. The ability to interpret datasets, define performance metrics, diagnose areas of under-performance, and identify growth opportunities is a must. Our environment is fast-paced and requires someone who is flexible, detail-oriented, and comfortable handling multiple projects at once and working with multiple teams, vendors, partners, and management.

In this position, candidates will:
· Plan, coordinate, and execute marketing initiatives to grow the subscriber base in the UK and improve engagement
· Work with Product Managers and Engineers to prioritize and stack rank local Marketing and product priorities
· Understand usage and pain points of customers on our devices such as Kid's Edition Echo and other new products
· Continually optimize campaigns for maximum performance, leveraging iterative testing and data analysis, and ensuring content quality
· Work with GTM Managers to plan and execute the launch of product and features in the UK
· Track marketing best practices, monitor industry trends, and make recommendations
· Increase awareness of Amazon Kids+ among device users and addressable population, while maintaining brand consistency
· Partner with device teams to gather data inputs, drive subscriptions, and co-market
· Develop best practices in execution for GTM and marketing campaigns that will scale for continued international expansion and serve as a model for existing international markets
· Create and present high-quality documents and presentations to senior leadership both inside and outside the company

BASIC QUALIFICATIONS

· A bachelor's degree is required
· Fluency in English
· At least 5+ years experience in briefing and running marketing campaigns; able to demonstrate that you are/were fully answerable for the results of the campaign and performance of the product
· Experience in traditional and/or non-traditional media required, with examples of new methods which have driven a tangible result in the work you have done
· Must have business/marketing or related degree
· Minimum intermediate Excel knowledge level
· Demonstrable experience in at least one of the following channels: email, paid marketing, or mobile marketing

PREFERRED QUALIFICATIONS

· Strong analytical and quantitative skills, ability to use data to develop and measure campaigns
· Excellent project management skills with ability to prioritize and meet deadlines
· Experience writing customer-facing content
· Experience using SQL and similar queries to extract and analyze data
· Ability to think both strategically and tactically; comfortable doing both kinds of work
· Experience with GTM launch strategies and roadmap prioritization
· Familiarity with email best practices, industry trends, and CAN-SPAM laws
Select how you want to share: